Your Virtual Upline Podcast

Welcome to The Your Virtual Upline Podcast For the leader who’s followed every rule, and still feels behind. You’ve posted. You’ve pushed. You’ve promoted. You’ve stayed consistent like they told you to… and it still doesn’t feel like it’s working. If your success is costing you your peace — you’re not the problem. The system is. And it’s time to break free. Hosted by Bob Heilig, creator of the LOVE-LED™ Growth Method™, this is the first podcast of its kind, a new standard for online leaders who want to grow from belief, not burnout. LOVE-LED™ Growth isn’t just a mindset shift. It’s a system, rooted in rhythm, led by identity, and built to help you grow a business that reflects who you are. It’s how your content stops selling, and starts leading. It’s how your leadership becomes the strategy. It’s how growth starts to feel like peace again. Every episode is a weekly invitation to shift from Fear-Led Achiever to LOVE-LED™ Leader, and step into the movement of belief-driven business. This isn’t just where your strategy changes. This is where you do. And your transformation starts right here.

481: This is What It Sounds Like to Step Into LOVE-LED™ Leadership 08/22/2025

481: This is What It Sounds Like to Step Into LOVE-LED™ Leadership Can you relate to the constant pressure to perform? Do you ever find yourself carrying the quiet fear that you're slipping behind, or that a simple "no" from a client is proof you're not cut out for this? In this powerful, unscripted coaching session, I sit down with Amy, a health coach who, from the outside, has it all together, but on the inside is battling these exact feelings. You'll hear the raw, emotional moment she reconnects with the purpose that first inspired her to become a coach. We'll unpack the "red light stories" that try to derail us and the old patterns that make us walk away from opportunities. But most importantly, you'll witness what it looks like to lead from a place of love and authentic purpose instead of letting fear lead you. Amy’s story is a perfect demonstration that you don't have to keep leading from fear. There is a different, more fulfilling, LOVE LED™ way. Press play and find out what it sounds like. Grab your spot in The ChatGPT Content Reset here! Listen to Learn: 6:01 - Why Amy's "red light story" was a classic sign of a fear-led mindset 10:07 - How she turned a prospect's objection into an opportunity by validating her feelings and asking open-ended questions 18:05 - The way to move past the constant pressure of performance, as Amy did when she realized her old methods buried her true calling 22:23 - What she is doing now to build a business that won't fail under pressure by choosing a new LOVE LED™ approach 27:57 - A key lesson Amy learned when she realized she can't pour her energy into people who aren't committed 29:30 - The analogy I gave Amy when thinking of creating a strong foundation for future growth that's aligned with her purpose 33:53 - A reminder that in order to redefine success, you must focus on presence, not rank Grab your spot in The ChatGPT Content Reset here! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37868350

480: Are People Feeling Your Pressure…or Your Presence? 08/19/2025

479: 'Post More and You'll Grow' is Killing People's Businesses 08/15/2025

478: Quitting Isn't the Enemy, Living Without Belief Is 08/08/2025

477: Why ChatGPT Is The Most Important Leadership Tool Ever Created 08/02/2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins 07/26/2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 5: This Is Where Fear Ends and LOVE-LED™ Leadership Begins 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Here we are, the fifth and final episode of THE LOVE-LED™ SHIFT series, and this is the one that brings it all home. Let me ask you something real. Do you secretly fear that the version of success you’ve been chasing was handed to you, not truly chosen by you? In this episode, I unmask the lie so many are living with but never say out loud: “I believe in myself… but only when it’s working.” If you’re exhausted from the hustle that feels hollow, and the pressure that’s been posing as strength, this is your wake-up call. I’ll show you how to break free from the fear-led identity trap and step fully into LOVE-LED™ leadership. You’ll learn how to reclaim your voice, your values, and your vision without burning out in the process. Like I’ve said throughout this journey, you’re not called to be a content creator. You’re called to be a LOVE-LED™ leader. And this series is your new foundation. I want you to mark this shift, to draw your own line in the sand. This is your return to the kind of leadership the world is waiting for. This is where fear ends and LOVE-LED™ leadership begins. If this message has stirred something in you, share it. Share it with your team, your sideline, and the leaders you know who are quietly burning out. Thank you for taking this journey with me. And stay tuned, because this is just the beginning. We’re leading this shift in real time, one episode at a time. Listen to Learn: 0:51 - Why your confidence might be fleeting and how focusing on external validation can trap you in a cycle of fear-led achievement 6:10 - The cost of growth and a better question to ask that challenges the notion that all growth is good growth 8:23 - What LOVE-LED™ growth is and the ways in which it is a new paradigm of leadership 10:12 - The 6 transformative steps that will move you from achiever to leader 15:17 - Why the world needs leaders right now who choose peace over pressure and authentic presence over constant performing 17:04 - The LOVE-LED™ Leader Declaration: Join the movement and declare your commitment to a new way of leading, rooted in purpose and belief Make sure to listen to all of the other episodes in this series, below! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37548925

THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like 07/26/2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 4: What LOVE-LED™ Leadership Actually Looks Like 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. As I’ve been sharing throughout this special series, the old way of doing business in our industry is breaking down, and it’s not just costing you momentum. It’s costing you trust. Trust in yourself, trust from your team, and even trust in the very model you’re trying to share. In this fourth episode of THE LOVE-LED™ SHIFT series, we’re pulling the curtain all the way back. I’m breaking down the real, tangible costs of fear-led leadership with examples that are going to hit home. This isn’t just about switching strategies. This is about making a foundational shift that will change everything. And we’re not done yet. There’s one more episode to come. If you’ve ever felt your belief vanish the moment your results dip, that next conversation is for you. We’re going to unpack what real belief is and why you’ve been chasing it in all the wrong places. This is the message I wish someone had told me when I was in the thick of it. So don’t stop now. When you’re ready, I’ll meet you there. Listen to Learn: 0:50 - The core difference between leading with pressure and leading with belief, and why the old way is "breaking down" 3:10 - The hidden face of fear-led leadership and how to identify the subtle signs of fear-based leadership 5:00 - Some of the key ways that urgency can create dependency and hollow actions in your team rather than genuine belief 7:55 - The true cost of constant pressure and the endless "growth loop" it creates 10:20 - Why your leadership pipeline is capped and how fear-led systems unintentionally filter out thoughtful, value-driven, and sustainable leader 13:37 - How a disconnect between what you say and what your culture rewards quietly damages team trust 18:57 - What I say to challenge the notion that "it's working" when success is built on compliance, not conviction, and comes at a high cost to your team 24:27 - Meeting people where they are: the foundational principle of LOVE-LED™ leadership 35:12 - The lesson I’ve come to learn about celebrating more than just the outcome and recognizing the “invisible wins” Make sure to listen to all of the other episodes in this series, below! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37545410

THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership 07/26/2025

THE LOVE-LED™ SHIFT Starts Now | EPISODE 3: The SHIFT EQUATION™: Content + Conversations = Leadership 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. You’re grinding harder than ever, but is your business actually growing? In this third episode of our 5-part series, we’re cutting through the noise and exposing why the old leadership playbook is keeping you and your team stuck, overwhelmed, and disengaged. It’s not about pumping out more content or staying constantly visible. It’s about getting back to the real rhythm of effective, aligned leadership. We’re diving deep into The SHIFT EQUATION™. A powerful framework that resets everything. This is how you lead yourself, your people, and your purpose with clarity and conviction. You’ll learn why Authentic Outreach™ and building genuine trust aren’t just nice ideas, they’re the only path to sustainable growth. This is the shift from fear-led achiever to LOVE-LED™ leader. If you’re ready to redefine leadership and finally make the kind of impact that lasts, this episode is your next step forward. And trust me, you do not want to miss what’s coming next in THE LOVE-LED™ SHIFT series. Listen to Learn: 1:28 - Why old leadership strategies are causing stagnation and burnout, even when you're working harder than ever 2:41 - How losing connection to daily practices, like leading yourself first, can flatline your conviction and joy in business 7:18 - The way "pressure disguised as purpose" in outreach erodes trust and pushes potential customers away 9:38 - Why true outreach is about leadership and offering belief, not selling products or promotions 11:34 - The significant damage that happens when you withhold leadership through inaction 15:48 - What the "Shift Equation" is and how you can use it to restore momentum and growth 17:41 - Why visibility without trust is ineffective, and how genuine leadership builds the belief that drives business growth Make sure to listen to all of the other episodes in this series, below! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37545260

THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead 07/26/2025

THE LOVE-LED™ SHIFT | EPISODE 2: Why Content Alone Can’t Build the Business You Were Called to Lead 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Are you feeling disconnected from your content and finding yourself second-guessing your message? Content isn’t meant to just teach or sell. It’s meant to build belief. And in this second episode of the LOVE-LED™ SHIFT series, I’m showing you how to do exactly that. This conversation goes beyond content creation. It’s about leadership. Because what people are craving right now isn’t more information, it’s someone willing to lead with conviction. In this episode, I break down the four leadership identities that many are hiding behind, reveal the first fundamental law of LOVE-LED™ content that will shift how you show up, and introduce the concept of rhythm over consistency so your message can breathe and truly resonate. You were never meant to post to perform. And you’re not here to be a content creator. You’re here to lead with purpose, with intention, and with belief. The moment you stop using content to prove your worth is the moment you’ll start using it to build something real and lasting. If you’ve been wondering why your content just isn’t hitting anymore, let this episode be the wake-up call. And don’t worry, the next episode is already live and waiting for you to dive in. Listen to Learn: 3:07 - The difference between content as a strategy and content as proof of your leadership, and why one truly drives growth 8:04 - Why being the polished and articulate performer identity isn't enough if every post comes from pressure, not presence 10:23 - How hiding behind the teacher identity of providing endless value and education can keep you from being truly seen 13:32 - The main reasons why leading with an offer in your content as the seller identity can alienate your audience 16:33 - The dangers of robotic, routine posting driven by fear of failure as a disconnected leader 23:42 - What the first fundamental law of LOVE-LED™ content entails 25:18 - Building rhythm and consistency into your content and how it will allow you to stop chasing the algorithm Make sure to listen to all of the other episodes in this series, below! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37545230

THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem 07/26/2025

THE LOVE-LED™ SHIFT | EPISODE 1: The System Is Breaking And You’re Not the Problem 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. I’m so excited to bring you Episode 1 of The LOVE-LED™ SHIFT series. This marks a bold line in the sand, a declaration that we’re done with the fear-led system that’s been quietly eroding your confidence and forcing you to trade your peace for performance. If you’ve been putting in the work but still feel disconnected, if your content isn’t landing, your team feels disengaged, and that spark you once had seems dimmed, this episode, and the ones that follow, were made for you. Let me be clear: you are not the problem. The truth is, you’ve been operating inside a system that’s broken, a fear-driven approach that no longer serves who you are or the kind of business you’re called to build. As I shared in the trailer, we’re stepping into a new era of LOVE-LED™ Leadership. One that aligns with your values, honors your peace, and actually works. This isn’t the end of your growth. It’s the beginning of something far more authentic, fulfilling, and sustainable. Listen to Learn: 1:14 - How we got to where we are today with an old system that has led to burnout and disengagement 3:35 - What artificial growth looked like during the COVID boom and why it wasn’t sustainable 6:30 - Why your struggles aren't a personal failing, but rather a direct consequence of operating within a broken and outdated business system 8:32 - A look at the "fear-led system" and the key difference between it and a LOVE-LED™one 11:04 - What distinguishes urgency from genuine belief and why urgency only provides short-term, unsustainable results 15:58 - How my personal achievement led to unexpected feelings of sadness and what this disconnect revealed about the emptiness of externally driven success Make sure to listen to all of the other episodes in this series, below! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37545185

THE LOVE-LED™ SHIFT Starts Now | A New Era of Leadership for a Profession Ready to Rise 07/24/2025

THE LOVE-LED™ SHIFT Starts Now | A New Era of Leadership for a Profession Ready to Rise 🎙THE LOVE-LED™ SHIFT A 5-part audio series for the leaders who can’t keep doing it the old way. This is your line in the sand, naming what’s breaking, what’s next, and how to build what lasts. Are you feeling the burnout from a business system built on fear and pressure? One that rewards performance and sales, but at the expense of your peace and authenticity? While it may appear to work for some, this system is silently exhausting the very people it was meant to empower. That’s why we’re excited to finally introduce the LOVE-LED™ SHIFT special series we’ve been hinting at for some time now. This isn’t just a podcast. It’s the beginning of a new era in leadership for a profession that’s been craving real, lasting change. In this series, you’ll discover a better way to grow and a new way to lead, one that starts from within. Your transformation begins now. We’re doing something completely different. All five episodes of the series will drop at once, 48 hours from today. If you're hearing this after that window, they’re likely already waiting for you to dive in. So make sure to follow the show, share this trailer with someone who needs it, and get ready to challenge everything you thought you knew about business, success, and leadership. This isn’t just a series. It’s a movement. The LOVE-LED™ SHIFT begins now. Listen to Learn: 1:01 - The reasons that traditional growth strategies might be silently eroding your peace and purpose 3:16 - Why it's not just your business, but your belief in yourself that might be breaking, and what to do about it 4:11 - The “LOVE-LED™ Shift” and the new era of leadership we are ushering in 6:01 - What to expect from this series and the way how it will help you totally redefine your approach to content and conversations 7:31 - The big lie that is destroying our profession and what you can do right now to restore your leadership confidence 9:01 - Why it’s so important to realize that you are not broken, the system is… Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37531495

470: Everything I Want to Say to Leaders Still Teaching the Old Way 07/07/2025

470: Everything I Want to Say to Leaders Still Teaching the Old Way Have you ever felt that nagging whisper inside you, telling you something's off, even when you're doing everything 'right' in your business? Are you tired of the endless pressure, the feeling that your worth is tied to a number, or that you're constantly fighting burnout? If you're honest with yourself, you know this isn't how leadership was meant to feel… In this episode, I rip back the curtain on what I call 'fear-led leadership', or that inherited system of urgency, performance-at-all-costs, and subtle manipulation that's keeping so many good people stuck, and I introduce you to our LOVE-LED™ growth philosophy. This isn't just a kinder tone; it's a complete reformation, a belief-first, trust-driven model that puts people, identity, and sustainable growth first, because this is about building from peace, not pressure. And as a special sneak peek, I'm revealing the upcoming LOVE-LED™ Shift Series, a 5-part blueprint that will give you the exact tools and language to finally lead differently, which will be dropping all at once late next week as a podcast series you can binge. This isn't about improving the old way; it's about replacing it. So, if this hits something in you, don't look away. Lean in. Your shift starts now. Are you ready? Listen to Learn: 5:49 - Decoding fear-led phrases and examples of what manipulation often sounds like 8:57 - The foundational principles of LOVE-LED™ growth and how represents a new standard built on belief and identity 10:40 - Why this type of leadership honors your life and your priorities 12:04 - A look at genuine motivation and manipulative tactics disguised as leadership, and why it's time to dismantle the latter 12:59 - Debunking the myth that LOVE-LED™ growth avoids effort 19:34 - The difference between a fear-based strategy and a deep-seated fear-built culture that can subtly sabotage teams and leaders 25:33 - What the three types of leaders are and identifying your role in the current landscape of our industry 32:37 - An exclusive preview of the upcoming 5-part podcast series which will offer a complete framework to transform your leadership and build a business rooted in love, not fear. Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/37324910

469: What Happens When You Stop Performing and Start Leading 05/27/2025

469: What Happens When You Stop Performing and Start Leading Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking ! Are you trying to lead a team, but feeling weighed down with immense pressure to always have to perform? Are you feeling overwhelmed and burnt out because you just don’t know what to do to get people to do the work anymore? Today, I’m joined by Stephanie Whittaker, an OPTAVIA coach and recent graduate of our 30 Days to $1K program, as she shares her personal journey from burnout using fear-led strategies to having a thriving business with a LOVE-LED™ approach. In this episode, Stephanie reveals how she was able to go from performance and pressure, to purpose, presence and peace. If you’re feeling like your leadership has become a burden, then there is hope, and Stephanie’s story is a powerful example that you too can make the shift from fear-led achieving…to LOVE-LED™ leading! Listen to Learn: 5:18 - The significant business decline Stephanie faced that led to her questioning her worth, and the initial signs that told her this was happening 8:01 - What she did as a result and the way that doing this demonstrates the pitfalls of using a fear-led strategy 16:23 - How shifting her content and outreach to an authentic LOVE-LED™ approach attracted long-term, like-minded clients 20:55 - Why her recent achievements go beyond just the financial gains, and a look at the profound personal satisfaction and impact she's now experiencing 27:02 - The way that Stephanie is now empowering her team and the results they are getting too using this structured, authentic approach 31:35 - How adopting a LOVE-LED™ approach brought her personal alignment, fulfillment, and presence in all areas of her life TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking ! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/36738030

468: The Trust Recession: Why We Changed Our Entire Content Strategy 05/21/2025

468: The Trust Recession: Why We Changed Our Entire Content Strategy Redefine the Way You Create Content — and Rediscover the Leader You Were Always Meant to Be. TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking ! Has your content felt disconnected lately? Maybe you’ve been showing up, saying the right things, doing all the “strategic” moves, but something still feels off. You’re craving a new way to create that actually reflects who you are and what you believe. If that’s you, I want you to hear this: you’re not behind, and you’re not broken. You’re just ready to lead. And today, I’m going to show you exactly what that looks like. For the very first time, I’m introducing something incredibly important that we’ve been building behind the scenes: the LOVE-LED™ Content Journey. This is our 4-part content strategy that helps you rebuild trust, not just with your audience, but with your own voice. This is not just another strategy. It’s a new standard for how leaders in our space are being called to show up. Because right now, we are living in a trust recession. And in a trust recession, people don’t follow noise. They follow leaders they believe in. So if this episode stirs something in you, if you feel like you’ve outgrown the old way of creating content and you’re ready to reconnect with your voice and lead with a new level of conviction, I want to invite you to join me inside TRANSFORMED. This is where you will step into a new standard of growth, built on clarity, connection, and a rhythm that finally feels like you. Listen to Learn: 3:23 - Understanding the "Trust Recession" in content strategy that’s been happening over the last year 7:43 - Introducing the LOVE-LED™ Content Journey: the new standard that is designed to rebuild trust 9:58 - The first type of content that prioritizes solving problems and serving your audience before making any offer 11:53 - A look at the second type of content where connection deepens and belonging is created 13:51 - How the third type of content builds belief by showing what's possible 16:02 - Why the final type of content is about opening doors and starting conversations, not just closing sales 18:03 - The way that leveraging the LOVE-LED™ Content Journey will rebuild your content strategy on a foundation of trust and allow you to lead with conviction while standing out as a leader in a noisy online world TRANSFORMED is happening June 4th - June 12th, and you can register now for just $29 by clicking ! Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/36645270

467: Why More Content Isn't Working and What To Do Instead 05/16/2025

466: Transformed is Here: Step Into the Content Strategy That Changes Everything 05/13/2025

465: What Kind of Leader Are You? 04/23/2025

464: A Simple Plan to Get More Engagement On Your Product Posts 04/09/2025

463: A Better Way to Share Product Promotions 03/21/2025

462: The #1 Sponsoring Mistake You Don't Even Realize You're Making 03/17/2025

461: The New Way to Sell on Social Media 03/12/2025

461: The New Way to Sell on Social Media Our Free Workshop, 5 Steps to Grow a Thriving LOVE-LED™Beauty Business, is happening March 24th - March 28th, and you can register now by clicking ! Are you tired of shouting into the social media void, with product posts that fall flat? What if I told you the key to unlocking your business growth isn't more content, but a radical shift in your approach? In this episode, we're dismantling the old ways of selling as I share the new way to sell on social media. Why is this episode so important? If you are still selling the old way of just posting about your products and trying to sell to everyone, then I guarantee that you will be left behind. The only way to successfully sell on social media today is to use a LOVE-LED™ approach, to lead with helping, to speak directly to the person that you want to and to be known more for the problems you solve than the products that you sell. I encourage you to do the scary thing and make this shift in how you show up on social media, because you’ve got something important to share and there are people out there just like you that need to hear your story! Listen to Learn: 0:57 - What it really takes to succeed with selling on social media and the big shift that will be required for business owners today 4:54 - The “more is better” trap most are falling into on social media and what doing this will inevitably lead to 7:02 - How the new way to sell on social media involves serving a specific, ideal customer, rather than trying to sell to everyone 8:32 - What to do right now if you're struggling on social media, and why this may seem counterintuitive 10:54 - Why a big following isn’t needed anymore, but your following will have to be this… 16:16 - What you’ll be focusing on instead of just posting more content when you use our LOVE-LED™ approach Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/35656685

460: The Beauty Industry is Changing—Is Your Business Ready? 03/06/2025

459: Why Chasing Numbers is Keeping You Stuck 03/03/2025

458: From Stuck to $1,200 in 5 Days: Corbin's LOVE-LED™ Breakthrough 02/07/2025

457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes 01/15/2025

457: From Copy and Paste Coach to LOVE-LED™ Success w/ Wanda Turmes Our Free Workshop, 5 Steps to Grow a Thriving Health & Wellness Business in 2025, is happening January 27th-30th. to register! If you’re tired of spinning your wheels in your network marketing business and feeling stuck and frustrated, then you need to hear Wanda Turmes’ story. Wanda has been an Optavia coach for three years, and she went from being on the verge of completely giving up—feeling lost and hopeless—to experiencing a complete business transformation in just 30 days. After implementing our LOVE-LED™ approach, Wanda enrolled 7 new clients in a single month (compared to her previous average of 1-2) and doubled her monthly income from $1K to $2K. Even better, she’s now connecting with her ideal clients every day in a way that feels authentic and aligned, thanks to rediscovering her passion and purpose. I’m not exaggerating when I say this is one of the most powerful success stories we’ve ever shared. If Wanda’s story impacted you like it did for me, make sure to reach out to her and let her know what resonated most from our conversation today. Listen to Learn 11:46 - How Wanda felt stuck as a "copy and paste coach" and what motivated her to seek a new approach by registering for our free workshop last Fall 16:26 - The way she has grown her business over the past four months and gained clarity on her next steps after attending it 20:26 - Exciting details on what you can expect by attending our upcoming workshop for Health & Wellness businesses later this month 23:41 - What Wanda says has made the biggest difference in the results she is now achieving, specifically in terms of the content she creates 28:45 - A cool thing that started to happen for her when she began using the LOVE-LED™ approach we teach our students 34:42 - How Wanda now feels about herself and her business and what she finds most empowering to her now after making these changes Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/34853780

456: Do You Have a Diet Mentality About Growing Your Business? 01/10/2025

455: Are Your Red Light Stories Holding You Back? 01/03/2025

455: Are Your Red Light Stories Holding You Back? Let’s be real: if you’re feeling stuck, hesitant, or too scared to take the next step, you’re probably caught up in a red light story. What’s a red light story? It’s the narrative you tell yourself about your business, your company, your products—and most importantly—yourself. These stories quietly creep in, convincing you to hit the brakes on your dreams. But here’s the truth: your success is waiting on the other side of those doubts. In this podcast episode, I share something deeply special—an audio from a limited series I recorded for Optavia. Over the past year, we’ve had the privilege of working with so many incredible Optavia coaches, and this episode features my friend Kristen, one of their amazing leaders. What we talked about was too good not to share with you. Whether or not you’re with Optavia, this conversation about red light stories is a game-changer for anyone in our profession. So, are you ready to stop hitting the brakes and start building momentum? Listen to Learn 4:30 - The importance of mindset and belief as you enter a brand-new year 5:56 - Why Kristen is the perfect guest to be sharing her insights on the concept of red light stories 11:11 - Some of the chaos she was experiencing in 2019 that led her to diving all-in on this podcast and what we teach on it 15:15 - The conscious decision Kristen makes each day to choose courage and some of the red light stories she has had about herself 25:30 - How we’re really living from fear and a place of being selfish when we tell ourselves these red light stories 32:49 - Kristen’s thoughts on showing up consistently, even when you feel like you’re a “hot mess express”, and the impact doing this will have on the results you achieve 42:32 - What she considers to be the hardest part of being a leader in this industry 48:54 - Kristen’s superpower and what allows her message to resonate with so many people Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/34553510

454: How I Hit My First $1K: Nicole Sapriken from Norwex 11/27/2024

454: How I Hit My First $1K: Nicole Sapriken from Norwex Today, we’re bringing you another ‘My First 1K Success Story’ episode, where you’ll meet a new inductee into what we’re calling “The Comma Club.” I’m joined by one of our students, Nicole Saprikin who is a Norwex Consultant, to share her story. In this episode, you’ll hear how Nicole went from making about $450 a month in her business after four years with Norwex to hitting her first ever organic $1k commission month…in just over 30 days! Nicole’s outlook for her future has completely changed, and the big message from this conversation with her is that it is possible, so don’t give up. By using the right approach and getting the support you need, it can happen for you as well. This is why we’re showcasing students like Nicole and bringing them on to the podcast, because we want to champion this idea of what making $1k a month with your business means. It's a significant milestone that demonstrates you are finally on a better path, and you are doing things that I know will lead to even bigger and better results. Listen to Learn 0:50 - Where’s Nicole’s business was at before joining our program and how she was feeling about things overall at that point 3:48 - The types of conversations Nicole was having with people and how doing this didn’t feel right to her 11:01 - The common pitfalls we see that are preventing direct sellers from reaching the $1k milestone 16:16 - What was initially holding Nicole back after joining Love Serve Grow™ and the solution we now offer for students in this situation with our new 30 Days to $1K program 18:40 - The importance of focusing on key business activities and how slowing down led Nicole to significant results 25:10 - How her outlook on her business and future has transformed through the program 30:47 - The most impactful aspects of the program and the mindset shifts that have propelled Nicole's success Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/34167220

453: The 3 Types of Momentum and Business Growth 11/22/2024

452: The #1 Reason Why People Fail in Network Marketing 11/20/2024

452: The #1 Reason Why People Fail in Network Marketing Feeling stuck or frustrated in your network marketing business? Watching your team struggle and wondering if you’re doing something wrong? You’re not alone. I recently had a conversation with a past client, friend, and fellow leader who’s been feeling the exact same way. In this episode, I’m diving into a problem that’s plaguing in our industry: mismanaged expectations. We have a lot of unrealistic expectations, which are often fueled by hype marketing like I talked about in the . When we measure our success by the wrong metrics or fail to celebrate the progress we have made, we risk burning out or even walking away from the dreams God placed on our hearts. But here’s the truth: the fact that you’re still here—listening, showing up, and leading—means you’re already successful. It’s time to have some tough but necessary conversations about what needs to change in our industry and within ourselves. I truly believe the best days for network marketing—and for you—are ahead. Let’s face these challenges together and build something extraordinary. Listen to Learn 3:29 - Why mismanaged expectations is so dangerous and the group of people in our industry that it impacts the most 4:16 - The role that social media and the pandemic have played in these issues becoming more prevalent 8:29 - A simple reframe you can make in the areas of your business and metrics that you are paying attention to 10:21 - A special ask for you regarding how you can support this podcast and its message 11:04 - What we’re doing as a company to change the conversation being had around success 12:49 - Specific actions you can take right now with your team and why doing this is your responsibility as a leader 14:18 - What setting expectations looks like in practice and the advice my mentor told me starting out that still resonates with me today 16:54 - Why I feel that these conversations aren’t happening and what we can do to change this Follow me on Threads & Instagram at Subscribe to our /episode/index/show/bobheilig/id/34002992

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