The Power in Purpose: A Wedding Industry Podcast for Wedding Pros

Wedding pros... you've just found your weekly dose of why. Get ready to grow your business with intention, one episode at a time. I'm your host, Candice Coppola, and on this podcast we explore the strategies and techniques that build a profitable wedding industry business with purpose. Join me to learn more about everything you need to know about growing, scaling, and building a successful business in this wild (and fun!) industry. New episodes drop every Tuesday!

207 | 4 Energy Rules That Changed How I Run My Business 03/17/2026

206 | The Opportunity Hiding in the Wedding Industry Right Now 03/10/2026

205 | The Advice I’d Give You If We Had 10 Minutes Together 03/03/2026

204 | The Operating Standards I’m Building My Business Around in 2026 02/24/2026

204 | The Operating Standards I’m Building My Business Around in 2026 In this episode, I’m sharing the seven operating standards I’m building my business around in 2026 that I think you need to consider if you're looking to grow (or even sustain!) your wedding business in 2026. After everything we unpacked in my State of the Industry conversation last week, this episode is more about what we need to do now that we know the wedding industry has shifted. On this episode of The Power in Purpose Podcast: [02:30]: What are operating standards for your wedding business? [5:23]: The first operating standard for your wedding business in 2026 [10:24]: The second operating standard for your wedding business in 2026 [16:44]: The third operating standard for your wedding business in 2026 [21:14]: The fourth operating standard for your wedding business in 2026 [23:50]: The fifth operating standard for your wedding business in 2026 [27:46]: The sixth operating standard for your wedding business in 2026 [30:48]: The seventh operating standard for your wedding business in 2026 Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: EPISODES MENTIONED: Episode 203 about the state of the wedding industry: Episode 174 about how your inputs affect your outputs: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/40205970

203 | State of the Wedding Industry: What I’m Seeing Behind the Scenes of (And The The Old Rules That Don’t Work Anymore) 02/17/2026

203 | State of the Wedding Industry: What I’m Seeing Behind the Scenes of (And The The Old Rules That Don’t Work Anymore) In this episode, I’m sharing a behind-the-scenes look at what I’m seeing inside the wedding industry right now. From my vantage point working with pros across categories and markets, I’ve had a front-row seat to some real shifts happening behind the scenes. If things have felt different in your business lately (slower inquiries, more hesitant clients, marketing that doesn’t land the same), they are too. As an industry, we’re in a recalibration, and it’s time to pay attention. In this episode, I'm talking about the state of the wedding industry (and sharing five shifts you need to make if you want to book wedding clients in 2026). On this episode of The Power in Purpose Podcast: [04:08]: The wedding industry is shifting [08:00]: We're in a trust recession [10:53]: The rise of AI content is hurting your marketing [15:22]: Showing up like the expert and being transparent in your business [19:53]: Couples are using AI to plan their weddings (and why this matters) [22:00]: Your value as a wedding pro post-AI [24:28]: You need a creative POV [26:03]: The state of the wedding industry in regards to visibility [31:11]: Going back to analog experiences [38:27]: The final shift we need to consider in the current state of the wedding industry Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/40058370

202 | A Goal Setting Hack That Helps You Choose the Right Focus for This Season of Your Business 02/10/2026

201 | The 2026 Growth Strategy Nobody Its Talking About 12/30/2025

200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes) 12/16/2025

200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes) I honestly can’t believe this is episode 200! Join me today in celebration of 200 conversations we've had over the years and some of the most powerful lessons I've learned along the way. On this episode of The Power in Purpose Podcast: [01:40]: Reflecting on starting the Power in Purpose podcast and celebrating 20 episodes [07:38]: 1st lesson after 200 episodes of the Power in Purpose podcast [09:10]: 2nd lesson after 200 episodes of the Power in Purpose podcast [10:58]: 3rd lesson after 200 episodes of the Power in Purpose podcast [13:14]: 4th lesson after 200 episodes of the Power in Purpose podcast [15:01]: 5th lesson after 200 episodes of the Power in Purpose podcast [17:20]: 6th lesson after 200 episodes of the Power in Purpose podcast [19:18]: 7th lesson after 200 episodes of the Power in Purpose podcast [21:20]: 8th lesson after 200 episodes of the Power in Purpose podcast [23:33]: 9th lesson after 200 episodes of the Power in Purpose podcast [25:15]: 10th lesson after 200 episodes of the Power in Purpose podcast [26:32]: 11th lesson after 200 episodes of the Power in Purpose podcast [30:35]: 12th lesson after 200 episodes of the Power in Purpose podcast [31:58]: 13th lesson after 200 episodes of the Power in Purpose podcast [33:58]: 14th lesson after 200 episodes of the Power in Purpose podcast [35:57]: 15th lesson after 200 episodes of the Power in Purpose podcast [38:30]: 16th lesson after 200 episodes of the Power in Purpose podcast [40:34]: 17th lesson after 200 episodes of the Power in Purpose podcast [42:30]: 18th lesson after 200 episodes of the Power in Purpose podcast [44:40]: 19th lesson after 200 episodes of the Power in Purpose podcast [46:20]: 20th lesson after 200 episodes of the Power in Purpose podcast [47:50]: 21st lesson after 200 episodes of the Power in Purpose podcast [49:17]: 22nd lesson after 200 episodes of the Power in Purpose podcast [51:51]: 23rd lesson after 200 episodes of the Power in Purpose podcast Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/39424445

199 | Should You Pay To Play? The Truth About “As Seen In” Features 12/09/2025

198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working) 10/14/2025

198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working) In this episode, I’m pulling back the curtain on the ten bold shifts I’m seeing high-achieving wedding pros make right now (shifts that are actually working). These are the real strategies my clients are using to transform their businesses, boost sales, elevate their brands, and even protect their mental health. On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Bold Shifts in the Wedding Industry [02:42]: Reflecting on the Past and Planning for the Future [06:01]: Unique Perspectives on the Wedding Industry [08:43]: Prioritizing Energy and Time Management [12:01]: Investing in Visibility and Branding [17:44]: Stepping into Thought Leadership [21:58]: The Power of Saying No [28:06]: Media Authority and Brand Elevation [30:00]: Claiming Your Authority in the Industry [35:07]: Redefining Leadership in Your Business [39:54]: Creating Better Pricing Structures [44:08]: Building Community Through Events [46:29]: Developing Signature Frameworks [48:52]: Embracing Bold Branding [54:39]: Taking Action for a Profitable Future Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/38577080

197 | Why More Bookings Won’t Fix Your Money Stress — and What Will 10/07/2025

197 | Why More Bookings Won’t Fix Your Money Stress — and What Will In today’s episode, I’m sitting down with Erinn, someone I’ve admired for the clarity and confidence she brings to the money conversation in our industry. As wedding pros, it’s so easy to get caught up in the work we love (serving clients, designing, planning), but at the same time, we can sometimes avoid the financial side of things. That’s why I wanted to bring Erinn on: to help us reframe how we think about paying ourselves and building long-term wealth. Because more wedding bookings won't fix your money stress... but let's talk about what will. In this episode: [00:00]: The Broken Money System [03:10]: From Photographer to Real Estate Investor [05:54]: Understanding Money Mindset [08:47]: The Role of Real Estate in Wealth Building [12:07]: Women and Money: Historical Context [14:57]: Overcoming Money Avoidance [17:49]: Taking Control of Your Finances [21:04]: The Entrepreneurial Advantage in Money Management [23:50]: Connecting Energy and Money [26:11]: Transforming Money Mindset for Sustainability [30:22]: The Role of Bookkeepers and Accountants [32:47]: Prioritizing Your Pay: The Mindset Shift [39:58]: Understanding Revenue vs. Profitability [43:47]: Masterclass Invitation: The Wedding Pro Profit Blueprint Erinn and I are teaming up to host a completely free masterclass for my podcast community, and I couldn’t be more excited about it. It’s called The Wedding Pro Profit Blueprint, and it’s designed specifically for wedding pros who want to pay themselves consistently and create real wealth through their businesses. Get your free ticket here: Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola Podcast Episode Mentioned: SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/38494660

196 | Is a Mastermind Worth It? My $60K Education Journey + 7 Signs You’re Ready & 3 Signs You’re Not 09/30/2025

195 | The Problems Every Wedding Pro Faces After Six Figures 09/23/2025

194 | You Did Everything ‘Right.’ So Why Are You Still Stuck? 09/16/2025

193 | What High-End Clients Really Think About Your Prices 09/09/2025

192 | This Is Why You're Not Getting Referred More 08/26/2025

191 | Behind The Brand: The Making of Ledgewood Fine Stationery 08/19/2025

191 | Behind The Brand: The Making of Ledgewood Fine Stationery In this episode of The Power in Purpose Podcast, I’m bringing you another inspiring conversation in our Behind the Brand series. Today, I get to sit down with my friend and longtime listener, Frances Ledgewood of Ledgewood Fine Stationery. Frances has built a thriving, luxury wedding stationery business in Huntsville, Alabama, working with top planners and couples across the country to create heirloom-quality invitations and paper details. She’s been in the wedding industry for over 20 years, and for the last decade, she’s been running her own brand (one that’s as timeless and beautiful as the suites she designs). In this episode of Behind The Brand: Ledgewood Fine Stationery [00:00]: Introduction to Frances Ledgewood and Her Journey [05:45]: Frances's Early Inspirations and Career Path [11:59]: The Birth of Ledgewood Find Stationery [17:48]: Navigating Challenges and Growth in Business [23:45]: The Importance of Community in the Stationery Industry [29:57]: Marketing Strategies for Success [38:58]: Building a Strong Team [45:51]: The Collective Retreat: Creating Community and Connection Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: LINKS MENTIONED: Check out Frances’ website: Follow Ledgewood Fine Stationery on Instagram: Learn more about The Ledgewood Fine Stationery Collective: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro CONNECT WITH ME: /episode/index/show/powerinpurpose/id/37876180

190 | 5 Red Flags You’re Playing Small (And What It’s Costing You) 08/12/2025

189 | ChatGPT Will Ruin Your Voice (Unless You Train It Like This) 08/05/2025

188 | Behind the Brand: The Making Of Wildflower Events & Design 06/24/2025

187 | What People Say Behind Your Back Matters, Here’s Why 06/17/2025

186 | The Mindset Shift That Luxury Clients Can Feel (This Will Keep You Stuck!) 06/10/2025

186 | The Mindset Shift That Luxury Clients Can Feel (This Will Keep You Stuck!) In this episode, I’m coming in hot with a little bit of a shank and a cuddle — because friend, we need to talk about the energy you’re bringing into your business right now. If you’re feeling stuck, plateaued, or wondering why you aren’t breaking into that next level of luxury, it might not be your pricing, your portfolio, or your marketing funnel. It’s likely your mindset. And yes — your clients can feel it. Luxury clients are making decisions based not just on your work, but on your confidence, your leadership, and your ability to hold space for their high-level expectations. If you’re playing small, dimming your light, or second-guessing your worth — it’s costing you opportunities. On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Boldness in Business [03:00]: The Importance of Boldness in the Wedding Industry [05:52]: Reconnecting with Your Audacious Self [09:08]: Overcoming Fear and Expectations [11:58]: Taking Bold Actions and Asking Bold Questions [15:09]: The Power of Community and Support [17:54]: Embracing Your Purpose and Moving Forward Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: APPLY TO JOIN WEDDINGPRO INSIDERS: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/36929710

185 | Behind the Scenes of Our Barbados Retreat: Can 3 Days Change Your Business? 06/03/2025

185 | Behind the Scenes of Our Barbados Retreat: Can 3 Days Change Your Business? In this episode, I’m giving you the full debrief of our WeddingPro Insiders retreat that took place right here at my home in beautiful Barbados. I invited 12 powerhouse women from my mastermind to join me for a few unforgettable days filled with deep conversations, strategy, rest, connection, and yes, plenty of margaritas and Aperol spritzes! On this episode of The Power in Purpose Podcast: [00:00]: Introduction to the Barbados Retreat [02:49]: Setting the Stage for Connection [06:04]: Peer Presentations and Learning [09:03]: Finding Clarity Through Big Questions [11:58]: Creating Momentum and Taking Action [14:48]: Reflections on Energy and Community [18:07]: Key Takeaways from the Retreat [27:23]: The Power of Positive Energy [28:37]: Authenticity in Professional Spaces [30:31]: Creating Safe and Supportive Communities [33:21]: The Importance of Creative Structure [36:11]: Embracing Leadership Roles [38:25]: The Value of In-Person Connections [41:23]: Seeing Your Potential Through Community [43:43]: Invitation to Join Wedding Pro Insiders Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/36819445

184 | How to Set Boundaries With Demanding People (Like the One Who Sent a 67-Question Inquiry) 04/22/2025

183 | Will Tariffs Raise Wedding Costs? What Every Vendor Needs to Know 04/15/2025

183 | Will Tariffs Raise Wedding Costs? What Every Vendor Needs to Know Will tariffs raise wedding costs? Today’s episode is unlike any we’ve done before. We’ve got a bit of an emergency brewing in the wedding industry, and I felt compelled to hop on the mic and break it all down with someone who really knows what’s going on behind the scenes: my husband, Jason. I somehow convinced him to join me (first time ever!) and share his deep expertise in shipping, logistics, and global trade. Because here’s the deal — new tariffs are being applied across nearly all imported goods, and it’s not just “big business” that’s feeling the pressure. This is hitting florists, planners, rental companies, caterers — all of us. Hard. It’s time we talk about it. On this episode of The Power in Purpose Podcast: [00:00]: Understanding Tariffs and Their Impact on the Wedding Industry [11:01]: The New Era of Business and Taxation [21:46]: The Mechanics of Tariffs: What You Need to Know [33:51]: Navigating Price Increases and Supply Chain Disruptions [42:23]: Managing Client Expectations in a Changing Market [48:09]: Navigating Cost Fluctuations in the Wedding Industry [51:22]: Impact of Supply Chain Disruptions on Wedding Attire [55:28]: Understanding the Broader Implications of Supply Chain Issues [01:01:04]: The Importance of Supporting Local Businesses [01:11:26]: Maintaining Client Trust Amid Budget Changes [01:19:45]: Actionable Tips for Wedding Professionals Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/36151235

182 | Does the “Wedding Tax” Exist? The Truth Might Surprise You 04/08/2025

181 | Two Marketing Strategies That Are Non-Negotiable in 2025 For Wedding Pros 04/01/2025

180 | How to Capture Wedding Day Content Like a Pro (Even If You're Not a Content Creator) 03/25/2025

179 | Behind The Brand: The Making Of Kesh Events 02/25/2025

179 | Behind The Brand: The Making Of Kesh Events Hey friends! You are in for an incredible episode today because I got to sit down with none other than the amazing Akeshi Akinseye, the powerhouse behind Kesh Events. If you've ever felt like you're searching for your "thing" in business or struggling to stand out in a saturated industry, this episode is for you. Akeshi takes us way back to the early days of her business—starting with a $700 wedding (yes, you read that right!)—and walks us through how she evolved into a sought-after designer, planner, and producer for luxury events. We talk about the importance of pivoting, how investing in yourself can completely change the game, and the magic that happens when you embrace your own signature style instead of trying to be like everyone else. On this episode of The Power in Purpose Podcast: [02:54]: Introducing Akeshi Akinseye [06:03]: The Evolution of a Wedding Planner [09:08]: The $700 Wedding Experience [11:51]: Finding Your Unique Signature in Business [15:05]: Investing in Skills and Education [17:55]: Building a Brand with Authenticity [21:13]: The Power of Styled Shoots [24:03]: Continuous Growth and Community Support [27:48]: The Importance of Immersive Experiences [29:15]: Investing in Personal and Business Growth [30:40]: Embracing Personal Branding [32:08]: The Power of Marketing and Self-Promotion [36:33]: Building Confidence and Expertise [39:54]: Creating Meaningful Celebrations [44:55]: Defining an Iconic Brand [51:21]: Education and Empowerment in the Industry Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: LINKS MENTIONED: Learn more about Akeshi Akinseye: Follow Akeshi on Instagram: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro CONNECT WITH ME: /episode/index/show/powerinpurpose/id/35421520

178 | Trend Report: Your 2025 Instagram Playbook - 11 Trends You Can’t Ignore As a Wedding Pro 02/18/2025

178 | Trend Report: Your 2025 Instagram Playbook - 11 Trends You Can’t Ignore As a Wedding Pro This week, we’re diving headfirst into Instagram trends for 2025. I’ve got 11 major trends wedding pros need to know about, and trust me, you’ll want to stick around for the last one because it’s a little spicy (and something I really want you to stop doing!). Plus, if you’re a wedding planner struggling to hit that six-figure milestone, I’ve got something just for you! My 100K Playbook masterclass is happening next week, and it’s totally FREE. I’ll be sharing my exact strategies for scaling your wedding business past 100K in 2025. Sign up here: On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Instagram Trends for 2025 [03:05]: The Rise of Content Creators [05:57]: Authenticity Over Perfection [08:49]: Zero Text Reels and Embracing AI [11:45]: Engagement and Social Listening [15:06]: Personalized and Non-Traditional Weddings [17:55]: Nostalgia-Driven Content [21:14]: Collaborations and Cross Promotions [24:01]: Enhancing Carousel Content [27:09]: Aspirational Content Over How-To [29:51]: Recap of Instagram Trends for 2025 Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: LINKS MENTIONED: Sign up for my 100K Playbook for Wedding Planners Masterclass: Read the Hootsuite article: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME: /episode/index/show/powerinpurpose/id/35312655

The Power in Purpose: A Wedding Industry Podcast for Wedding Pros

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