The Power in Purpose: A Wedding Industry Podcast for Wedding Pros
Wedding pros... you've just found your weekly dose of why. Get ready to grow your business with intention, one episode at a time. I'm your host, Candice Coppola, and on this podcast we explore the strategies and techniques that build a profitable wedding industry business with purpose. Join me to learn more about everything you need to know about growing, scaling, and building a successful business in this wild (and fun!) industry. New episodes drop every Tuesday!
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219 | You're Measuring ROI Wrong (And It's Costing You Better Business Decisions)
07/14/2026
219 | You're Measuring ROI Wrong (And It's Costing You Better Business Decisions)
Is there an investment in your business that you've labeled a "mistake"? A course, a coach, a rebrand, a conference you flew across the country for... something you spent money on and then a few weeks later thought, did I just waste that? I want you to hold that thought, because today I'm telling you why you might be totally wrong when measuring ROI in your wedding business. On this episode of The Power in Purpose Podcast: [02:48]: The narrow definition of ROI in the wedding industry [06:22]: One question you need to ask yourself about ROI [08:10]: The five types of ROIs in the wedding industry [23:50]: What we can learn about ROI from big brands [26:45]: Making smart investments into your business [28:27]: The questions you need to ask yourself before you spend money in your business Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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218 | The Difference Between Being Available and Being Reachable (And Why It's Costing You)
07/07/2026
218 | The Difference Between Being Available and Being Reachable (And Why It's Costing You)
Setting boundaries with wedding clients is something we all know we should be doing, and listen, plenty of us do have a boundaries problem. But here's what I've noticed as a coach: there's something deeper at play, and it's the real reason you're answering client texts from your dinner table, your kid's softball game, or the beach on a Saturday. On this episode of The Power in Purpose Podcast: [03:09]: The women I coach who feel the most exhausted in their business do this [04:47]: Do you need to be responsive 24/7 to have a great client experience? [06:27]: The problem with all the open loops you have open right now [09:42]: Why setting boundaries with wedding clients makes good service possible [14:20]: What to do with emotional responses [17:26]: One of the ways I handle this as a business coach [19:23]: Protect the state that you serve your clients from [24:18]: One practice I want you to try this week Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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217 | The Stuff My Students Are Building With AI That's Lowkey Blowing My Mind
06/30/2026
217 | The Stuff My Students Are Building With AI That's Lowkey Blowing My Mind
Something has been happening inside my programs lately that makes my week every single time I see it. The women I coach have stopped dabbling in AI for wedding pros and started building with it. What they're creating is blowing my mind! We're not talking about using AI to write captions or generate a few content ideas. We're talking about actual tools that go off and do the work for them while they're living their lives and focusing on the things that matter most. On this episode of The Power in Purpose Podcast: [04:16]: What you need to understand before using AI for wedding pros [05:52]: The first way I'm seeing wedding pros use AI [10:55]: The second way I'm seeing wedding pros use AI [15:09]: The third way I'm seeing wedding pros use AI [18:57]: The fourth way I'm seeing wedding pros use AI Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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216 | What I Told a Student Who Wanted to Fire Her Client (It Wasn't "Fire Her")
06/23/2026
216 | What I Told a Student Who Wanted to Fire Her Client (It Wasn't "Fire Her")
If you have a nightmare wedding client on your books right now, this episode is for you. Over the last month, I've had multiple students and private coaching clients come to me with the exact same question: Candice, how do I fire this client? On this episode of The Power in Purpose Podcast: [05:24]: A bad client is not just bad luck [08:29]: The four standards every wedding pro needs to set [17:57]: How to know if it's time to fire a client [22:29]: Why you need to do get comfortable setting and enforcing standards (even as a people pleaser) Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
/episode/index/show/powerinpurpose/id/41723215
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215 | The Pattern I'm Seeing in Every Six-Figure Wedding Business (And It's Breaking Them)
06/16/2026
215 | The Pattern I'm Seeing in Every Six-Figure Wedding Business (And It's Breaking Them)
In this episode, I’m sharing a conversation that started inside my Wedding Pro Insiders Mastermind retreat here in Barbados and quickly became one of the most impactful discussions we had all week. We spent time talking about refinement, not growth for growth’s sake, not adding more, but getting honest about what’s actually serving us in a six-figure wedding business and what’s simply creating more complexity. On this episode of The Power in Purpose Podcast: [04:22]: The one skill I think you need to hone in your six-figure wedding business this year [05:42]: The question every wedding pro needs to ask themselves now [08:03]: What's breaking your business right now (two examples) [17:19]: How we can start to simplify our businesses [21:13]: 3 filters to run through everything in your business [25:20]: The categories most six-figure wedding business owners need to be more discerning about [34:02]: Bringing this skill outside your business Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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214 | Behind The Brand: The Making Of In Ink Weddings & Events
06/09/2026
214 | Behind The Brand: The Making Of In Ink Weddings & Events
If you've ever wondered what it truly takes to build an iconic, recognizable brand in the wedding industry, this episode is for you! I'm sitting down with Syd, the founder and creative director of In Ink Weddings, a wedding design and planning firm in Austin, Texas. I've had the pleasure of working with Syd since she joined WeddingPro Insiders back in February of 2022. It's been so inspiring watching her evolve as a business owner, a designer, and a creative. Today, she's sharing more about her journey including how she trademarked her signature Creative POV. On this episode of The Power in Purpose Podcast: [04:41]: How Syd from In Ink Weddings got started [10:38]: A pivot from budget events to working with luxury budgets and "niching down" [16:10]: The first wedding planned by In Ink Weddings [20:45]: Rebranding her business in 2023 (and then again shortly after) [27:59]: The messy side of business that nobody talks about [36:41]: Building confidence in her wedding business [46:53]: What makes an In Ink Wedding? [50:54]: What makes an iconic wedding brand in 2026 Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: LINKS MENTIONED: You can find Syd on Instagram, TikTok, and Reddit at @ininkweddings, or learn more at InInkWeddings.com. JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro CONNECT WITH ME:
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213 | Nervous System Dysregulation: The Invisible State I Was Living In (And Why I Couldn’t Just Push Through Anymore)
05/05/2026
213 | Nervous System Dysregulation: The Invisible State I Was Living In (And Why I Couldn’t Just Push Through Anymore)
Have you ever felt like your life looks completely fine on the outside, but inside you're barely holding it together? That's exactly where I found myself and it wasn't until a routine physiotherapy appointment that everything finally clicked into place for me. In today's episode, I'm sharing my very personal journey with nervous system dysregulation in the wedding industry: what it is, how I discovered I'd been living in this state for years (possibly decades), and why I've made it one of my biggest priorities (both in my own life and inside my mastermind, Wedding Pro Insiders). Please note: I am not a medical professional, and nothing in this episode is medical advice. If anything resonates with you, I encourage you to bring it to your doctor. On this episode of The Power in Purpose Podcast: [07:46]: A quick explanation of your nervous system [12:31]: My experience with my nervous system dysregulation discovery [18:22]: Listen to this if you're high-achieving [22:33]: My symptoms with nervous system dysregulation [29:29]: Understanding nervous system dysregulation [34:44]: What I've done to support my nervous system [41:14]: A note about hormones for women [44:30]: Prioritizing your nervous system in your wedding business Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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212 | A Sneak Peek Inside What I’m Creating for Our WPI Mastermind Retreat in Barbados
04/28/2026
212 | A Sneak Peek Inside What I’m Creating for Our WPI Mastermind Retreat in Barbados
Have you ever wondered what actually happens at a WPI mastermind retreat for wedding pros? In this episode, I'm pulling back the curtain and giving you a real behind-the-scenes look at what we're doing here in Barbados inside my home, on my veranda, out on the water, and yes, even in our pajamas. I recorded this just a week and a half before everyone arrived, so by the time you're listening, it's already unfolding, and you can probably hop over to my Instagram right now to catch a glimpse of what's happening in real time. On this episode of The Power in Purpose Podcast: [02:30]: What is Wedding Pro Insiders mastermind? [05:11]: How this mastermind retreat for wedding pros was born [08:10]: Choosing to host the retreat in my home in Barbados [11:03]: What made me nervous about this mastermind retreat for wedding pros [13:46]: The topics we are focusing on at this mastermind retreat [24:08]: Our mastermind retreat itinerary [35:58]: Why this mastermind retreat for wedding pros is so special [40:44]: Join Wedding Pro Insiders Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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211 | Straight From Bridal Fashion Week 2026: What’s In, What’s Out, What’s Next With Beth Chapman
04/21/2026
211 | Straight From Bridal Fashion Week 2026: What’s In, What’s Out, What’s Next With Beth Chapman
This episode is a little different, because I’m taking you inside New York Bridal Fashion Week 2026 with stylist, bridal store owner and industry expert Beth Chapman for a real, behind-the-scenes conversation on what’s happening in bridal right now. On this episode of The Power in Purpose Podcast: [03:19]: What is New York Bridal Fashion Week? [10:29]: The trends emerging from New York Bridal Fashion Week [23:17]: Styling elements seen at Bridal Fashion Week 2026 [30:42]: The role of pop culture in fashion [37:09]: The appearance of quality and craftmanship at New York Bridal Fashion Week [45:18]: Bridal designers to watch in 2026 [48:40]: The comeback of Hayley Paige to Bridal Fashion Week Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola CONNECT WITH BETH: Connect on Instagram: Work with Beth: Join the Bridal Retailer Academy: SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro
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210 | If I Wanted to Go From $100K to $250K in 12 Months, Here’s What I’d Do
04/14/2026
210 | If I Wanted to Go From $100K to $250K in 12 Months, Here’s What I’d Do
In this episode, I'm breaking down the exact plan I would follow to grow a wedding business from 100K to 250K in the next 12 months (including what I'd stop doing, what I'd start doing, and what I'd do differently). You're not going to get to $250K as a wedding pro by doing more of what built your 100K business. This is a different level, and it requires different decisions. On this episode of The Power in Purpose Podcast: [05:47]: You are not going to get to 250K by doing more of what built your 100K business. [09:01]: If you want a different level of growth, you need to accept this [10:01]: The first thing I'd stop doing if I wanted to hit $250K as a wedding pro [14:40]: The second thing I'd stop doing if I wanted to hit $250K as a wedding pro [17:41]: The third thing I'd stop doing if I wanted to hit $250K as a wedding pro [19:03]: The fourth thing I'd stop doing if I wanted to hit $250K as a wedding pro [20:48]: The fifth thing I'd stop doing if I wanted to hit $250K as a wedding pro [22:05]: The sixth thing I'd stop doing if I wanted to hit $250K as a wedding pro [24:22]: The first thing I would start doing to hit $250K as a wedding pro [27:47]: The second thing I would start doing to hit $250K as a wedding pro [29:49]: The third thing I would start doing to hit $250K as a wedding pro [31:14]: The fourth thing I would start doing to hit $250K as a wedding pro [34:00]: The fifth thing I would start doing to hit $250K as a wedding pro [37:06]: The sixth thing I would start doing to hit $250K as a wedding pro [38:53]: The seventh thing I would start doing to hit $250K as a wedding pro [43:35]: The eighth thing I would start doing to hit $250K as a wedding pro [46:59]: The ninth thing I would start doing hit $250K as a wedding pro [48:34]: What you need to do now Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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209 | How Luxury Buyers Actually Decide (And Why Your Marketing Isn’t Matching It)
03/31/2026
209 | How Luxury Buyers Actually Decide (And Why Your Marketing Isn’t Matching It)
If you’ve ever felt like you’re doing everything right in your wedding business (showing your work, explaining your packages, justifying your pricing), and still attracting clients who question your price… this episode is going to hit. We're talking about what luxury wedding couples actually want (and the psychology behind how they make decisions). On this episode of The Power in Purpose Podcast: [04:40]: Where more wedding pros get wrong when trying to shift to a luxury market [06:39]: A Harvard Business study you need to know about [10:56]: The two buyer psychologies in the wedding industry [15:09]: Lessons from Coach, Chanel, Target, Old Navy, Apple and more [22:57]: The importance of visual identity in luxury brands [29:34]: The shift I want you to make to attract luxury wedding couples [34:25]: Questions I want you to ask yourself if you want to attract luxury Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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208 | The Business Pattern I’m Seeing Everywhere Right Now (And It's Hurting Revenue)
03/24/2026
208 | The Business Pattern I’m Seeing Everywhere Right Now (And It's Hurting Revenue)
Have you ever looked at your business and realized that what started as one clear direction has slowly turned into six different strategies, all running at the same time, and none of them getting the attention they actually need? That's what I'm calling the side quest problem, and I'm seeing it everywhere right now. In coaching conversations, across the wedding industry, and honestly, sometimes in my own business too. And it's hurting revenue in your wedding business. On this episode of The Power in Purpose Podcast: [04:03]: The problem I'm seeing all over the wedding industry right now [06:44]: One of the most common things hurting your revenue streams [09:34]: The psychology behind why we do this [15:30]: Why this has a huge hidden cost in your business (and what to do about it) [17:05]: The number one thing wedding pros need to work on this week [19:52]: What you need to do now Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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207 | 4 Energy Rules That Changed How I Run My Business
03/17/2026
207 | 4 Energy Rules That Changed How I Run My Business
If you've been feeling like you're constantly doing all the things but somehow never getting ahead, this episode is for you. The internet is full of productivity hacks for wedding pros but what I actually want to talk about is designing your time and energy as the owner of your business, not as an employee reacting to everyone else's needs. On this episode of The Power in Purpose Podcast: [03:37]: The first productivity hack for wedding pros [12:33]: The second productivity hack for wedding pros [22:32]: The third productivity hack for wedding pros [29:31]: The fourth productivity hack for wedding pros Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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206 | The Opportunity Hiding in the Wedding Industry Right Now
03/10/2026
206 | The Opportunity Hiding in the Wedding Industry Right Now
There's been a lot of heavy conversations in the wedding industry lately and while I don't shy away from the hard stuff, I thought it was time to pause and give you something different: a warm hug and a whole lot of good news. In this episode, I'm sharing the opportunities in the wedding industry that are hiding in plain sight right now. On this episode of The Power in Purpose Podcast: [03:28]: Understanding every industry goes through cycles [05:48]: The first opportunity in the wedding industry [12:31]: The second opportunity in the wedding industry [16:40]: The third opportunity in the wedding industry [19:46]: The fourth opportunity in the wedding industry [22:00]: The fifth opportunity in the wedding industry [26:08]: The sixth opportunity in the wedding industry [29:20]: The seventh opportunity in the wedding industry Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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205 | The Advice I’d Give You If We Had 10 Minutes Together
03/03/2026
205 | The Advice I’d Give You If We Had 10 Minutes Together
Have you ever felt like you're doing all the things, attending every summit, buying every course, listening to every podcast, and still feeling completely stuck? You're not alone, and in today's episode, I'm giving you the wedding business advice I'd share if you pulled me aside in a conference hallway and asked me what the heck to do. On this episode of The Power in Purpose Podcast: [01:36]: The one question I'm asked all the time [05:26]: What I'd tell you if we only had 10 minutes together [15:45]: Deciding what to do next with this wedding business advice Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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204 | The Operating Standards I’m Building My Business Around in 2026
02/24/2026
204 | The Operating Standards I’m Building My Business Around in 2026
In this episode, I’m sharing the seven operating standards I’m building my business around in 2026 that I think you need to consider if you're looking to grow (or even sustain!) your wedding business in 2026. After everything we unpacked in my State of the Industry conversation last week, this episode is more about what we need to do now that we know the wedding industry has shifted. On this episode of The Power in Purpose Podcast: [02:30]: What are operating standards for your wedding business? [5:23]: The first operating standard for your wedding business in 2026 [10:24]: The second operating standard for your wedding business in 2026 [16:44]: The third operating standard for your wedding business in 2026 [21:14]: The fourth operating standard for your wedding business in 2026 [23:50]: The fifth operating standard for your wedding business in 2026 [27:46]: The sixth operating standard for your wedding business in 2026 [30:48]: The seventh operating standard for your wedding business in 2026 Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: EPISODES MENTIONED: Episode 203 about the state of the wedding industry: Episode 174 about how your inputs affect your outputs: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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203 | State of the Wedding Industry: What I’m Seeing Behind the Scenes of (And The The Old Rules That Don’t Work Anymore)
02/17/2026
203 | State of the Wedding Industry: What I’m Seeing Behind the Scenes of (And The The Old Rules That Don’t Work Anymore)
In this episode, I’m sharing a behind-the-scenes look at what I’m seeing inside the wedding industry right now. From my vantage point working with pros across categories and markets, I’ve had a front-row seat to some real shifts happening behind the scenes. If things have felt different in your business lately (slower inquiries, more hesitant clients, marketing that doesn’t land the same), they are too. As an industry, we’re in a recalibration, and it’s time to pay attention. In this episode, I'm talking about the state of the wedding industry (and sharing five shifts you need to make if you want to book wedding clients in 2026). On this episode of The Power in Purpose Podcast: [04:08]: The wedding industry is shifting [08:00]: We're in a trust recession [10:53]: The rise of AI content is hurting your marketing [15:22]: Showing up like the expert and being transparent in your business [19:53]: Couples are using AI to plan their weddings (and why this matters) [22:00]: Your value as a wedding pro post-AI [24:28]: You need a creative POV [26:03]: The state of the wedding industry in regards to visibility [31:11]: Going back to analog experiences [38:27]: The final shift we need to consider in the current state of the wedding industry Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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202 | A Goal Setting Hack That Helps You Choose the Right Focus for This Season of Your Business
02/10/2026
202 | A Goal Setting Hack That Helps You Choose the Right Focus for This Season of Your Business
At the start of a new year, I notice the same pattern show up again and again. It often looks like ambitious goals layered on top of exhaustion and a lot of pressure to grow mixed with a quiet sense that something isn’t quite right. In this episode, I’m sharing a way of thinking about business goals that completely changed how I plan, decide, and move forward. On this episode of The Power in Purpose Podcast: [02:41]: A lesson from Amy Porterfield's mastermind [04:31]: Choosing a single lane for goal-setting [07:54]: The growth lane of goal-setting [11:58]: The recalibration lane of goal-setting [16:12]: The steady lane of goal-setting [21:35]: Choosing the right land for your business this year Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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201 | The 2026 Growth Strategy Nobody Its Talking About
12/30/2025
201 | The 2026 Growth Strategy Nobody Its Talking About
As I close out the year with you, I wanted to have a conversation that feels a little uncomfortable but deeply necessary. This episode was born from a moment of unexpected clarity, one that started far outside my business and followed me back into it. I’ve been sitting with this idea for months, turning it over, resisting it, and eventually realizing it might be the most important 2026 growth strategy for wedding pros we never talk about. On this episode of The Power in Purpose Podcast: [01:40]: The growth strategy nobody is talking about [02:41]: The peloton lesson that piqued my interest [06:58]: Why we all avoid failure (and what to do instead) [10:20]: Why this growth strategy is so important for entrepreneurs [12:05]: A question I want you to ask yourself [15:10]: What to do to find your next move today [19:11]: Why failure is so important [24:14]: Why we are used to choosing comfort and thinking about Version 1 differently [28:50]: Turning failure into your secret growth strategy Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes)
12/16/2025
200 | 23 Lessons I Wish Every Wedding Pro Knew (After 200 Podcast Episodes)
I honestly can’t believe this is episode 200! Join me today in celebration of 200 conversations we've had over the years and some of the most powerful lessons I've learned along the way. On this episode of The Power in Purpose Podcast: [01:40]: Reflecting on starting the Power in Purpose podcast and celebrating 20 episodes [07:38]: 1st lesson after 200 episodes of the Power in Purpose podcast [09:10]: 2nd lesson after 200 episodes of the Power in Purpose podcast [10:58]: 3rd lesson after 200 episodes of the Power in Purpose podcast [13:14]: 4th lesson after 200 episodes of the Power in Purpose podcast [15:01]: 5th lesson after 200 episodes of the Power in Purpose podcast [17:20]: 6th lesson after 200 episodes of the Power in Purpose podcast [19:18]: 7th lesson after 200 episodes of the Power in Purpose podcast [21:20]: 8th lesson after 200 episodes of the Power in Purpose podcast [23:33]: 9th lesson after 200 episodes of the Power in Purpose podcast [25:15]: 10th lesson after 200 episodes of the Power in Purpose podcast [26:32]: 11th lesson after 200 episodes of the Power in Purpose podcast [30:35]: 12th lesson after 200 episodes of the Power in Purpose podcast [31:58]: 13th lesson after 200 episodes of the Power in Purpose podcast [33:58]: 14th lesson after 200 episodes of the Power in Purpose podcast [35:57]: 15th lesson after 200 episodes of the Power in Purpose podcast [38:30]: 16th lesson after 200 episodes of the Power in Purpose podcast [40:34]: 17th lesson after 200 episodes of the Power in Purpose podcast [42:30]: 18th lesson after 200 episodes of the Power in Purpose podcast [44:40]: 19th lesson after 200 episodes of the Power in Purpose podcast [46:20]: 20th lesson after 200 episodes of the Power in Purpose podcast [47:50]: 21st lesson after 200 episodes of the Power in Purpose podcast [49:17]: 22nd lesson after 200 episodes of the Power in Purpose podcast [51:51]: 23rd lesson after 200 episodes of the Power in Purpose podcast Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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199 | Should You Pay To Play? The Truth About “As Seen In” Features
12/09/2025
199 | Should You Pay To Play? The Truth About “As Seen In” Features
In this episode, I’m kicking off a new season with a topic that always seems to get people fired up: pay to play features in the wedding industry. I’ve been watching the conversations unfold online, the hot takes, the snark, the outrage, and I wanted to sit down and share some thoughts from my own experience and perspective. On this episode of The Power in Purpose Podcast: [00:00] Should you pay to play? [02:31] Why opinions on pay-to-play trigger people & the misconceptions behind PR [05:38] Advertising vs. “scam” narratives [07:45] My actual stance: why I would pay Vogue $5,000 without hesitation [10:07] Comparing pay-to-play with common advertising we already accept in the industry [13:32] Borrowing brand equity [14:28]: Luxury consumers rely on recognizable markers [15:30]: Signaling power [16:59] Advertising vs. organic reach [17:40] Why dunking on others’ marketing spend is misguided [20:20] The real issue: wedding pros wanting credibility without investment Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 25% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working)
10/14/2025
198 | 10 Bold Shifts High-Achieving Wedding Pros Are Making Right Now (That Are Actually Working)
In this episode, I’m pulling back the curtain on the ten bold shifts I’m seeing high-achieving wedding pros make right now (shifts that are actually working). These are the real strategies my clients are using to transform their businesses, boost sales, elevate their brands, and even protect their mental health. On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Bold Shifts in the Wedding Industry [02:42]: Reflecting on the Past and Planning for the Future [06:01]: Unique Perspectives on the Wedding Industry [08:43]: Prioritizing Energy and Time Management [12:01]: Investing in Visibility and Branding [17:44]: Stepping into Thought Leadership [21:58]: The Power of Saying No [28:06]: Media Authority and Brand Elevation [30:00]: Claiming Your Authority in the Industry [35:07]: Redefining Leadership in Your Business [39:54]: Creating Better Pricing Structures [44:08]: Building Community Through Events [46:29]: Developing Signature Frameworks [48:52]: Embracing Bold Branding [54:39]: Taking Action for a Profitable Future Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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197 | Why More Bookings Won’t Fix Your Money Stress — and What Will
10/07/2025
197 | Why More Bookings Won’t Fix Your Money Stress — and What Will
In today’s episode, I’m sitting down with Erinn, someone I’ve admired for the clarity and confidence she brings to the money conversation in our industry. As wedding pros, it’s so easy to get caught up in the work we love (serving clients, designing, planning), but at the same time, we can sometimes avoid the financial side of things. That’s why I wanted to bring Erinn on: to help us reframe how we think about paying ourselves and building long-term wealth. Because more wedding bookings won't fix your money stress... but let's talk about what will. In this episode: [00:00]: The Broken Money System [03:10]: From Photographer to Real Estate Investor [05:54]: Understanding Money Mindset [08:47]: The Role of Real Estate in Wealth Building [12:07]: Women and Money: Historical Context [14:57]: Overcoming Money Avoidance [17:49]: Taking Control of Your Finances [21:04]: The Entrepreneurial Advantage in Money Management [23:50]: Connecting Energy and Money [26:11]: Transforming Money Mindset for Sustainability [30:22]: The Role of Bookkeepers and Accountants [32:47]: Prioritizing Your Pay: The Mindset Shift [39:58]: Understanding Revenue vs. Profitability [43:47]: Masterclass Invitation: The Wedding Pro Profit Blueprint Erinn and I are teaming up to host a completely free masterclass for my podcast community, and I couldn’t be more excited about it. It’s called The Wedding Pro Profit Blueprint, and it’s designed specifically for wedding pros who want to pay themselves consistently and create real wealth through their businesses. Get your free ticket here: Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola Podcast Episode Mentioned: SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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196 | Is a Mastermind Worth It? My $60K Education Journey + 7 Signs You’re Ready & 3 Signs You’re Not
09/30/2025
196 | Is a Mastermind Worth It? My $60K Education Journey + 7 Signs You’re Ready & 3 Signs You’re Not
I’ve got a confession to make – over the last year, I’ve invested about $60,000 in my own education and business development. Yep, you heard that right. Between masterminds, one-on-one coaching, and specialized courses, I’ve poured into myself so that I can keep growing and, ultimately, serve you better. In this episode, I’m pulling back the curtain on what those investments looked like, what they gave me (and what they didn’t), and how you can start thinking more strategically about investing in your own growth. On this episode of The Power in Purpose Podcast: [00:00]: Investing in Education: A Personal Journey [06:56]: Understanding Different Educational Formats [14:06]: The Power of One-on-One Coaching [20:56]: Masterminds: Community and Accountability [29:57]: Evaluating Readiness for Coaching Programs [38:47]: When to Wait Before Investing [45:47]: The WPI Experience: A Unique Coaching Opportunity Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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195 | The Problems Every Wedding Pro Faces After Six Figures
09/23/2025
195 | The Problems Every Wedding Pro Faces After Six Figures
Hitting six figures in your wedding business is an incredible milestone but let’s be real, it’s not all smooth sailing from there. In fact, crossing that threshold often creates a whole new set of challenges that no one really warns you about. In this episode, I’m pulling back the curtain on the exact problems most wedding pros face once they’ve “made it” to six figures and why the strategies that got you here won’t get you to the next level. On this episode of The Power in Purpose Podcast: [00:00] Introduction to Six-Figure Challenges [03:06] Understanding the Six-Figure Milestone [05:53] Money and Pricing Complexities [08:42] Marketing and Visibility Struggles [11:57] Team Dynamics and Client Management [14:48] Systems and Operations Overhaul [21:57] Creativity and Innovation Blockages [26:03] Building Visibility and Influence [30:48] CEO Identity and Lifestyle Changes [35:44] Conclusion and Invitation to Join WPI Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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194 | You Did Everything ‘Right.’ So Why Are You Still Stuck?
09/16/2025
194 | You Did Everything ‘Right.’ So Why Are You Still Stuck?
I’ve been having so many conversations lately with high-achieving wedding pros in my mastermind and my coaching programs who are feeling stuck even though they’re doing everything right. And I get it, because I’ve been there too. You’ve raised your prices, you’re showing up consistently in your marketing, maybe you’ve even hired help… but somehow you’re still spinning your wheels. In this episode, I’m pulling back the curtain on the real reasons why this happens and the sneaky role ego plays in keeping us stuck. On this episode of The Power in Purpose Podcast: [00:00]: Introduction to Purposeful Business Growth [01:02]: Identifying the Feeling of Being Stuck [03:48]: Understanding the Role of Ego in Business [04:43]: Common Ceilings in Business Growth [09:15]: The Cost of Staying Stuck [11:07]: Disrupting Patterns for Growth [14:21]: The Importance of Support and Community [18:27]: Taking Action: Marketing and Delegation Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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193 | What High-End Clients Really Think About Your Prices
09/09/2025
193 | What High-End Clients Really Think About Your Prices
If you’re trying to attract high-end wedding clients and you’ve either raised your rates (and panicked) or been tempted to drop them so someone says yes, this episode is for you. While you’re over there worrying that your pricing is too high, your future high-end wedding clients are wondering why you’re not charging more. On this episode of The Power in Purpose Podcast: [00:00]: Understanding Luxury Client Mindset [02:56]: The Importance of Pricing and Value [05:44]: Navigating Emotional Pricing [09:04]: The Experience Over Price Paradigm [11:55]: The Risks of Undercharging [14:43]: Building Confidence in Pricing [18:00]: Money Mindset and Its Impact [20:47]: Transforming Your Pricing Strategy [24:05]: Creating a Premium Client Experience [26:56]: Final Thoughts on Pricing and Trust LINKS MENTIONED: Grab the replay for my AI Brand Workshop: Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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192 | This Is Why You're Not Getting Referred More
08/26/2025
192 | This Is Why You're Not Getting Referred More
In this week’s episode of The Power in Purpose Podcast, I’m tackling one of the biggest questions I get from wedding pros: why am I not getting wedding referrals? Referrals are the lifeblood of our industry, but so many planners, venues, and vendors struggle to earn them and often, it comes down to some sneaky red flags they don’t even realize they’re sending. On this episode of The Power in Purpose Podcast: [00:00]: The Importance of Referrals in the Wedding Industry [05:26]: Building Trust with Vendors [12:40]: Marketing and Its Impact on Referrals [19:14]: Prioritizing Client Relationships [25:48]: Defining Your Referable Qualities [31:51]: Investing in Meaningful Relationships Sign Up For My AI Masterclass Happening Tomorrow, August 27th: Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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191 | Behind The Brand: The Making of Ledgewood Fine Stationery
08/19/2025
191 | Behind The Brand: The Making of Ledgewood Fine Stationery
In this episode of The Power in Purpose Podcast, I’m bringing you another inspiring conversation in our Behind the Brand series. Today, I get to sit down with my friend and longtime listener, Frances Ledgewood of Ledgewood Fine Stationery. Frances has built a thriving, luxury wedding stationery business in Huntsville, Alabama, working with top planners and couples across the country to create heirloom-quality invitations and paper details. She’s been in the wedding industry for over 20 years, and for the last decade, she’s been running her own brand (one that’s as timeless and beautiful as the suites she designs). In this episode of Behind The Brand: Ledgewood Fine Stationery [00:00]: Introduction to Frances Ledgewood and Her Journey [05:45]: Frances's Early Inspirations and Career Path [11:59]: The Birth of Ledgewood Find Stationery [17:48]: Navigating Challenges and Growth in Business [23:45]: The Importance of Community in the Stationery Industry [29:57]: Marketing Strategies for Success [38:58]: Building a Strong Team [45:51]: The Collective Retreat: Creating Community and Connection Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: LINKS MENTIONED: Check out Frances’ website: Follow Ledgewood Fine Stationery on Instagram: Learn more about The Ledgewood Fine Stationery Collective: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro CONNECT WITH ME:
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190 | 5 Red Flags You’re Playing Small (And What It’s Costing You)
08/12/2025
190 | 5 Red Flags You’re Playing Small (And What It’s Costing You)
This week on The Power in Purpose Podcast, I’m coming in hot with a little tough love (the kind you didn’t know you needed but will absolutely thank me for later). This episode is all about the five subtle (and not so subtle) ways you’re playing small in your wedding business right now. If you’ve been stuck in a loop of tinkering behind the scenes, undercharging, or waiting for opportunities to come to you... consider this your midyear reset and rally cry. It’s time to stop shrinking and start showing up boldly. On this episode of The Power in Purpose Podcast: [00:00]: Introduction: The Call to Play Big [04:56]: Red Flag #1: Waiting to Be Chosen [09:44]: Red Flag #2: Downplaying Expertise [15:56]: Red Flag #3: Doing It All Yourself [20:40]: Red Flag #4: Underpricing Services [25:54]: Red Flag #5: Avoiding Visibility [32:06]: The Cost of Playing Small: Reflection and Action Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola SHOW NOTES: LINKS MENTIONED: Sign up for my AI Workshop on August 27th: GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros SHOW SPONSORS: Learn more about Honeybook & Get 50% Off: Sign-Up for Flodesk & Get 50% Off: JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro GRAB TOOLS INSIDE MY SHOP: Steal my frameworks, templates, and resources for your business inside my template shop for wedding pros CONNECT WITH ME:
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