loader from loading.io

How to Cultivate Loyal Fans and Turn Them from Followers to Advocates

Talk with Linda Reed-Enever

Release Date: 04/10/2025

Spotting Trends Before They Become the Norm show art Spotting Trends Before They Become the Norm

Talk with Linda Reed-Enever

Some business owners have a knack for spotting trends before everyone else catches on. And it’s not luck, but a skill. The ability to see what’s shifting in your industry, what people are craving, and what’s quietly changing before it becomes mainstream can completely change how you position yourself and your business. But here’s the truth: trend-spotting isn’t about chasing every new thing. It’s about listening differently, paying attention to frustration, and being curious enough to notice the patterns that others overlook.  In this episode, I’m sharing how to develop that...

info_outline
Creating Unique Offers in a Saturated Market show art Creating Unique Offers in a Saturated Market

Talk with Linda Reed-Enever

If you’ve ever looked around your industry and thought, “Everyone’s offering the same thing,” you’re not imagining it. Every market has noise, and standing out isn’t about shouting louder. It’s about showing up differently. Being unique doesn’t always mean inventing something brand new. Often, it’s about reimagining what already exists and delivering it in a way that feels distinctly you.  In this episode, I’m sharing how to uncover the magic within your existing offers and turn it into something people remember, connect with, and keep coming back for. How to Stand Out...

info_outline
My Secret to Staying Inspired in Business show art My Secret to Staying Inspired in Business

Talk with Linda Reed-Enever

When you create for a living, inspiration can sometimes feel like a moving target. Whether it’s for podcasts, courses, or client projects, there’s this quiet pressure to keep showing up with fresh ideas. But inspiration isn’t magic; it’s consistency. It’s something you can nurture, protect, and make space for. In this episode, I’m sharing how I stay inspired across everything I do as a creator, an educator, and a strategist, and how you can create your own systems for creative flow that actually last. How I Keep Creativity Flowing Start with Curiosity For me, inspiration begins...

info_outline
How to Be Seen as an Innovator in Your Industry show art How to Be Seen as an Innovator in Your Industry

Talk with Linda Reed-Enever

When we think of innovators, we often picture the big names: the ones who build rockets, create tech empires, or disrupt entire industries. But innovation isn’t limited to billion-dollar ideas or global platforms. True innovation happens in the everyday. When you see things differently, experiment with new approaches, and turn challenges into opportunities. It’s about bringing fresh thinking into familiar spaces and consistently showing up with ideas that move things forward. The good news? You don’t have to be loud or flashy to be seen as an innovator. You just have to be intentional,...

info_outline
Why Creative Thinking Is Not Just for Designers show art Why Creative Thinking Is Not Just for Designers

Talk with Linda Reed-Enever

When most people hear the word creative, they picture designers, artists, or the ones with colour palettes, clever fonts, and mood boards. But creativity in business goes far beyond visuals. It’s about how we approach challenges, how we spot opportunities, and how we keep our business evolving. Creativity is a skill every business owner can build. And when you strengthen it, you unlock new ways to solve problems, connect with customers, and stay ahead of change. In this episode, we’ll explore how creative thinking shows up in everyday business and how you can start flexing your own...

info_outline
Creative Cross Pollination and Borrowing Brilliance from Other Industries show art Creative Cross Pollination and Borrowing Brilliance from Other Industries

Talk with Linda Reed-Enever

Have you ever had one of those lightbulb moments sparked by something completely unrelated to your field? Maybe a café’s reward system gave you an idea for keeping clients engaged, or a podcast on a totally different topic triggered a clever improvement in your business.

info_outline
How I Come Up With Content Ideas show art How I Come Up With Content Ideas

Talk with Linda Reed-Enever

If I had 5 cents for every time someone asked me how I come up with content ideas, I'd have an income stream all of its own. The truth is, the most powerful content isn't created by sitting at your desk trying to produce something perfect. It comes from being curious about what's already happening in your business and in your customers' lives each day.

info_outline
The Power of a Good Idea and What to Do With It show art The Power of a Good Idea and What to Do With It

Talk with Linda Reed-Enever

We've all had them, those brilliant flashes of inspiration that feel like they could change everything. But here's what I've learnt after working with hundreds of business owners: having a good idea is only about 5% of the journey. The real magic happens in what we do next.

info_outline
The Business Lessons I Wish I Had Learned Sooner show art The Business Lessons I Wish I Had Learned Sooner

Talk with Linda Reed-Enever

Business doesn’t come with a rulebook, but oh, how I wish it did sometimes. In this episode, I’m opening up and sharing four lessons I really wish I’d learned earlier in my business journey. These aren’t the glossy textbook tips. These are the kind that come with late nights, tough calls, and a lot of hindsight.

info_outline
The Realities of Being a Multi-Passionate Entrepreneur show art The Realities of Being a Multi-Passionate Entrepreneur

Talk with Linda Reed-Enever

If you’re someone with more ideas than hours in the day, who doesn’t quite fit into one tidy box, then you’ll feel right at home in this episode. I’m pulling back the curtain on what it’s really like to be a multi-passionate entrepreneur, why it’s both a blessing and a challenge, and how I’ve learned to manage the mess and magic of it all.

info_outline
 
More Episodes
Having followers is great, but having advocates is where the real magic happens. In this episode, I’m diving into how to turn your audience into loyal advocates- people who don’t just buy from you but actively promote, refer, and support your business. If you're tired of chasing likes and followers and want to build a community of raving fans, this episode is packed with actionable strategies to help you make that shift. What We’re Covering in This Episode: - The difference between a follower and an advocate (and why it matters) - How to engage and connect with your audience to build real relationships - Why showing up authentically is the key to building trust - The power of consistent value, how to educate, inspire, and entertain - How to build a community, not just an audience - Why recognising and rewarding your advocates strengthens brand loyalty - How to make advocacy effortless, so people naturally share your brand Key Takeaways and Actions: Show up and be authentic – People connect with people, not just businesses. Share your journey, challenges, and wins. Action: Share a personal story or behind-the-scenes moment today. Engage in real conversations – Don’t just broadcast, interact! Reply to comments, messages, and be part of the conversation. Action: Go and respond to 5-10 of your followers' comments with a meaningful reply. Deliver consistent value – Educate, inspire, and entertain. Give your audience something worth coming back for. Action: Plan out three high-value content pieces for the week. Build a community, not just an audience – People love being part of something bigger than themselves. Action: Think of one way you can bring your audience together today, maybe a live Q&A, a challenge, or a group. Recognise and reward your advocates – Give shoutouts, feature user-generated content, or create a referral program. Action: Publicly thank one of your top supporters today. Make advocacy easy – Give people the words, tools, and incentives to share your brand. Action: Set up a simple referral system (discounts, loyalty perks, or affiliate programs). What’s Next? Which strategy will you start with? Let me know, I’d love to hear how you’re turning followers into advocates! If you found this episode helpful, share it with a fellow business owner, and let’s create more brand advocates together. Make sure you’re subscribed so you don’t miss an episode, and as always, go out there and create impact! From branding to course creation, I help entrepreneurs build their impact and create lasting change. Book a discovery call with me https://www.enevergroup.com.au/booking-linda Want more marketing tips? Join The Marketing Circle and let’s grow together https://enevergroup.thinkific.com/bundles/MarketingCircle Highlights 00:00 Introduction: Turning Followers into Advocates 00:59 Defining Followers vs. Advocates 01:57 Building Authentic Connections 03:10 Engaging with Your Audience 04:24 Delivering Consistent Value 06:10 Creating a Community 07:55 Recognising and Rewarding Advocates 09:22 Making Advocacy Easy 10:14 Deepening Relationships Resources Businesss Business Business https://www.facebook.com/groups/BusinessBusinessBusiness/ The Marketing Circle https://enevergroup.thinkific.com/bundles/MarketingCircle Create Impact https://www.enevergroup.com.au/booking-linda/