Tara Michielli: Cutco and Connection: How Tara Redefined Gifting in Business
Release Date: 01/28/2025
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info_outlineIn this episode, Cheryl Knowlton and Tara Michielli discuss:
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Importance of building relationships
-
Cutco's unique gifting program
-
Tara's "return on relationships" (ROR) philosophy
-
Tara's disciplined approach to work-life balance
-
Customizable gifting systems and solutions
Key Takeaways:
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Tara's Cutco gifting program allows for customization and personalization, transforming ordinary gifts into memorable experiences that keep her clients and referral sources engaged.
-
Rather than solely focusing on return on investment, Tara emphasizes the importance of cultivating genuine, giving relationships that yield dividends in the long run, and her "return on relationships" (ROR) philosophy has been a driving force behind her success, as she prioritizes serving others without expectation of immediate payback.
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Maintaining a healthy work-life balance and avoiding burnout is an integral aspect of Tara's mindset.
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Embracing their authentic selves and having fun, rather than striving for perfection, is what Tara encourages business owners to do.
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Tara's gifting systems, which include the ability to have gifts on hand or utilize a drop-ship program, make it easy for busy entrepreneurs to incorporate thoughtful gifts into their business strategies without the hassle of managing inventory and logistics.
“My clients are my friends. My friends are my clients. And those relationships, I know that I can count on those people to follow my journey, to be there, to support me, and I will support them.”
- Tara Michielli
About the guest, Tara Michielli:
Tara Michielli is an energetic, caring, and honest businesswoman with a strong passion for sales and helping clients. Since 2008, she has been a dedicated Cutco independent sales professional, putting her whole heart into every job. Tara specializes in creating business gifting strategies to help clients grow their businesses, strengthen their networks, and boost referrals. Her enthusiasm for sales and her clients’ success has earned her numerous accolades, including induction into the Cutco Hall of Fame, recognition as a Cutco Sales Professional, and the prestigious Rolex Winner award.
Tara's expertise extends across the USA, including Alaska, Hawaii, and Puerto Rico. As the #1 Rep for Big Sky Office & Division, the #5 rep in her region (#1 Female), and #15 in the Nation, she continues to achieve remarkable success. Her favorite Cutco knives—the Hardy Slicer and 3" Gourmet Paring Knife—highlight her deep appreciation for the brand's exceptional quality, which she loves for its timeless durability and gifting appeal. Whether you're shopping for a wedding, birthday, or a personal treat, Tara believes Cutco’s products are the perfect solution to elevate any occasion.
Buy Cutco today and support AMERICAN-made products!
Celebrating 75 years in business, MADE IN AMERICA, Guaranteed FOREVER with over 19 million customers! Thank you for your support in purchasing American-made products!
Website: www.BladesByTara.com
CONNECT WITH TARA MICHIELLI:
LinkedIn: https://www.linkedin.com/in/taramichielli/
Facebook: https://www.facebook.com/bladesbytara
CONNECT WITH CHERYL:
Website: www.cherylknows.com
YouTube: https://www.youtube.com/channel/UCwvWKXBC6fKn1dLGY11hxIg
Facebook: https://www.facebook.com/theknowltonteam/
LinkedIn: https://www.linkedin.com/in/cherylknowlton/
Instagram: https://www.instagram.com/cherylknows/
Show notes by Podcastologist: Hanz Jimuel Alvarez
Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.