From Snowboarder to Ninja: First Impressions from the Ninja Installation
Release Date: 03/03/2025
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The Art of the Question: Next-Level Conversations with Erik Zimmerman
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How do you move beyond the shallow "How's it going?" to have conversations that build deep, meaningful connections? In this insightful episode of the Ninja Selling Podcast, Rob Nelson sits down with one of the Ninja world's OG's and a master of communication, Erik Zimmerman. As a Ninja Selling Coach, Leadership Coach, Instructor, and Leadership Instructor, Erik brings a wealth of experience and a passion for elevating the art of conversation. Erik shares his philosophy on why he's not a fan of generic pleasantries and how he has intentionally engineered his approach to asking questions that...
info_outlineIn this exciting episode of the Ninja Selling Podcast, host Eric Thompson interviews Fancy Rutherford live from the Ninja Installation! Join them during a lunch break on the final day of the Installation to get a fresh, first-hand perspective on the Ninja Selling experience. Fancy, a successful real estate agent in the Truckee and North Lake Tahoe resort market, shares her initial takeaways and insights as a first-time attendee.
Eric and Fancy delve into her unique background as a professional snowboarder and how the persistence, resilience, and sales skills honed in that career have seamlessly translated to her thriving real estate business. Listeners will hear how Fancy's natural inclination to serve and build relationships, exemplified by her proactive client care during a heavy snowfall season, already embodies Ninja principles. Discover her “light bulb explosion” moment regarding pre-listing packets, and her commitment to integrating the Ninja 5 into her daily routine. Tune in to hear Fancy’s genuine enthusiasm and discover why she believes the Ninja Installation is a must-do for anyone serious about taking their real estate business to the next level.
Find even more inspiration and practical advice within the Ninja Selling Podcast Facebook group. Share your feedback by leaving a voicemail at 1-800-254-1650. Explore upcoming Ninja Selling Events and unlock personalized guidance with Ninja Coaching.
Episode Highlights:
Introduction to Fancy Rutherford and Live from Ninja Installation
Market Focus: Truckee and North Lake Tahoe Resort Properties
From Professional Snowboarder to Real Estate Success
Transferable Skills: Persistence, Resilience, and Self-Promotion
$17 Million in Sales Volume and Early Success
Being a Ninja Before Knowing Ninja: Client Care During Snowstorms
Service and Value Leading to Unexpected Transactions
Building Client Relationships Through Lifestyle Connection
Becoming a Conduit to the Resort Lifestyle
Art Show Client Event: Fostering Community
Three Big Takeaways from the Ninja Installation (So Far!)
Takeaway 1: Committing to the Ninja 5 Daily Habits
Mindset, Skill Set, and Action: Keys to Success
Takeaway 2: The Power of Larry Kendall and the Ninja Process
Process-Focused Approach for Client Comfort
Ninja System Works Across Markets and Personalities
Takeaway 3: Pre-Listing Packet Game Changer
The Impact of a Printed, Overnighted Pre-Listing Packet
Gesture of Care and Standing Out from the Competition
Print vs. Digital and Kinesthetic Learning
Final Thoughts and Recommendation to Attend Ninja Installation
Key Takeaways:
“Persistence and understanding what challenges are possible to overcome… and not knowing when [clients] have the fear of the unknown, being able to walk them through that next step.”
“As a ninja, we don't take a transactional mindset… We take a long term approach. We're always looking at ways to help and to serve and add value. Always looking for ways to be relevant.”
“I have been a peer to my clients. I think truly that's the biggest thing, making these connections… We can just have a human to human conversation as opposed to it being a transactional conversation.”
“Larry Kendall is incredible. The way that he absorbs energy from the people around him and the way that he adjusts for each situation… and has such a process for working with buyers and sellers and community members to really make people comfortable.”
“The idea of… having a listing packet that is professional delivered to their door before you even get over there and see them was earth shaking – a game changer.”
“It's the gesture of wow, you care.”
“Coming together in a room with a hundred people who are all focused on their careers and getting to learn from a ninja master has been eye opening.”
Links:
Website: www.NinjaSelling.com/Podcast
Email: [email protected]
Phone: 1-800-254-1650
Podcast Facebook Group: www.facebook.com/TheNinjaSellingPodcast
Facebook: www.facebook.com/NinjaSelling
Instagram: @NinjaSellingOfficial
LinkedIn: https://www.linkedin.com/company/ninjaselling
Upcoming Public Ninja Installations: https://NinjaSelling.com/events/list/?tribe_eventcategory%5B0%5D=183&tribe__ecp_custom_2%5B0%5D=Public
Ninja Coaching: www.NinjaSelling.com/course/ninja-coaching/
Guest Contact:
Fancy Rutherford
Tahoe Mountain Realty