loader from loading.io

Episode #529: What Really Drives Scale – Purpose or People?

ScaleUp Radio

Release Date: 10/17/2025

Episode #549 - Designing Products That Change Lives, Innovation, Resilience and Radical Teamwork - with Jono Taylor show art Episode #549 - Designing Products That Change Lives, Innovation, Resilience and Radical Teamwork - with Jono Taylor

ScaleUp Radio

Hi, I’m Granger Forson find me at  or connect on   and in this episode of ScaleUp Radio we dive deep into the world of product design engineering with Jono Taylor, founder of Relay Industries.   Jono has spent ten years building a business that brings breakthrough physical products to life, helping solve real-world problems in medical, industrial, scientific and connected technology sectors. From life-saving blood pumps and IoT telematics hardware to quantum physics instrumentation, Relay Industries stands out by combining creativity with deep manufacturing...

info_outline
Episode #548 - You Can't Scale Chaos show art Episode #548 - You Can't Scale Chaos

ScaleUp Radio

In this punchy ScaleUp Radio Shorts episode, Kevin Brent and Granger Forson take a deep dive into two recent ScaleUp Radio conversations, one with Hamish Yates, founder of Neptune Infrastructure Associates, and the other with Steve Johnson, MD of Scaling Sales. At first glance, managing offshore wind farms and building a sales team might seem worlds apart. But when it comes to scaling, the core principles of focus, systems, and people are universal. 🎯 Key Themes Explored: Niche Down, Scale Up Both Hamish and Steve highlight the importance of narrowing your focus to accelerate growth....

info_outline
Episode #547 - Scaling Sales: The Right Way, At The Right Time - with Steve Johnson show art Episode #547 - Scaling Sales: The Right Way, At The Right Time - with Steve Johnson

ScaleUp Radio

Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences. I’m Kevin Brent and in today's episode I’m joined by Steve Johnson. Steve’s a founder who’s been in the trenches, he grew his SaaS business from £750k to over £5 million ARR in just three years. In this conversation, we break down his proven 3-stage framework for scaling sales the right way, starting with the founder doing...

info_outline
Episode #546 - From Wind Farms to Wisdom: How Neptune Infrastructure Powers Renewable Success - with Hamish Yates show art Episode #546 - From Wind Farms to Wisdom: How Neptune Infrastructure Powers Renewable Success - with Hamish Yates

ScaleUp Radio

Hi, I’m Granger Forson, and you can find me at  or on . In this episode of ScaleUp Radio, I’m joined by Hamish Yates, founder and CEO of Neptune Infrastructure Associates, a fast-growing advisory firm dedicated to helping asset managers optimise the performance of renewable energy projects across Europe. With experience advising on over £2 billion of projects powering more than two million homes, Hamish brings a rare blend of engineering rigour and entrepreneurial purpose to the clean energy space. We explore how Neptune was built on a...

info_outline
Episode #545 - Contrasting Paths to Growth: How Kat Wellum-Kent and Phil Harding Are Scaling Their Businesses show art Episode #545 - Contrasting Paths to Growth: How Kat Wellum-Kent and Phil Harding Are Scaling Their Businesses

ScaleUp Radio

In this edition of ScaleUp Radio Shorts, Kevin Brent and Granger Forson distil powerful insights from two recent ScaleUp Radio interviews with: Kat Wellum-Kent, founder of The Fractionals Group, and Phil Harding, founder and MD of BBB Drinks. While their businesses differ in sector and style, finance/HR versus premium drinks distribution, both founders offer hard-earned lessons on how to scale smartly and sustainably.     🎯 What You’ll Learn in This Episode: ✅ The power of specialisation – Kat’s fractional model brings strategic and operational finance/HR under one...

info_outline
Episode #544 - Scaling with Heart and Strategy: How Authenticity and Team Culture Fuel the Fractional Revolution - with Kat Wellum-Kent show art Episode #544 - Scaling with Heart and Strategy: How Authenticity and Team Culture Fuel the Fractional Revolution - with Kat Wellum-Kent

ScaleUp Radio

Hi, I’m Granger Forson, and you can find me at  or connect with me on . In this episode of ScaleUp Radio, I sit down with Kat Wellum-Kent, founder of The Fractionals Group. A business built on the powerful idea that scale-ups deserve fractional support that truly integrates into their teams.   Kat shares her inspiring journey from accountant to entrepreneur, revealing how a chance lunch with a friend in Australia sparked her leap into creating Fractional Finance and later Fractional Human Resources. From just an idea to a 12-person team...

info_outline
Episode #543 - Change The Model And increase The Chance of Success - with Phil Harding show art Episode #543 - Change The Model And increase The Chance of Success - with Phil Harding

ScaleUp Radio

In this episode of ScaleUp Radio, I’m joined by Phil Harding, the founder of BBB Drinks, a business that’s not only disrupting the traditional drinks distribution model but also redefining how emerging brands grow and scale in an evolving market. From a shift in consumer drinking habits to a unique retainer-based model, Phil shares how BBB Drinks is tackling the industry's deep-rooted inefficiencies head-on – and helping new brands get the attention and traction they deserve. This episode is structured in three parts: The Business & Model: We explore BBB’s innovative business...

info_outline
Episode #542 - From Marketing the Cure to Discovering It: Two Founders, Two Frontlines show art Episode #542 - From Marketing the Cure to Discovering It: Two Founders, Two Frontlines

ScaleUp Radio

In this powerful ScaleUp Radio Shorts episode, Kevin Brent and Granger Forson contrast two founders tackling very different ends of the healthcare and life sciences spectrum: Michael Colling-Tuck, founder of Agency Medical Marketing, is on a mission to ensure life-changing innovations get adopted by clinicians and patients. Prasun Chakraborty, founder of Genevation, is developing personalised cancer vaccines using cutting-edge AI and immunotherapy. One is solving the problem of visibility and market traction. The other is solving for scientific possibility and clinical impact. Yet both share...

info_outline
Episode #541 - From Boardrooms to Breakthroughs: Building a Boutique Agency that Gives Healthcare Innovation a Voice - with Michael Colling-Tuck show art Episode #541 - From Boardrooms to Breakthroughs: Building a Boutique Agency that Gives Healthcare Innovation a Voice - with Michael Colling-Tuck

ScaleUp Radio

Find me, Granger Forson, at  or connect with me on .   This episode of ScaleUp Radio features Michael Colling-Tuck, founder of Agency Bristol, a specialist marketing agency helping medical and technology innovators reach both patients and healthcare professionals. With over twenty years in healthcare, Michael has seen how even the most brilliant inventions can fail if no one knows they exist. His agency bridges that critical gap, giving groundbreaking products a fighting chance to reach the people whose lives they can transform.   What makes Michael’s...

info_outline
Episode #540 - Curing Cancer, One Person at a Time: The Power of Personalised Vaccines - with Prasun Chakraborty show art Episode #540 - Curing Cancer, One Person at a Time: The Power of Personalised Vaccines - with Prasun Chakraborty

ScaleUp Radio

In this episode of ScaleUp Radio, we're diving into the groundbreaking world of personalised cancer treatments with Prasun Chakraborty, founder of Genevation – a biotech startup on a mission to revolutionise how we treat and potentially prevent cancer. Unlike the traditional one-size-fits-all approach to oncology, Genevation is using advanced AI and genetic sequencing to create custom mRNA cancer vaccines for individual patients – in just 14 days. Prasun shares the inspiring story behind the business, the massive challenges of scaling deep-tech biotech, and his clear vision of a future...

info_outline
 
More Episodes

This week on ScaleUp Radio, we explore two different but equally powerful approaches to scaling a business. One focuses on building a community that challenges social perceptions, while the other focuses on guiding people through change and transformation.

Tariq Kazemi, Co-founder and CEO of Bldbro, shares how his passion project became a £3 million skincare brand built around confidence and authenticity. What started as an online community for bald men has become a movement that celebrates individuality and self-acceptance.

Uzma Aitqad, Founder of Magna People Change Consulting, helps organisations navigate digital and cultural change by focusing on people, not just process. With a background in engineering and a master’s in organisational change management, she brings a unique perspective to how leaders can make transformation stick.

Together, they explore the balance between purpose and people – showing that successful scaling depends on both.

 

Meet the Guests

Tariq Kazemi – The Community Builder
Bldbro was founded to change the narrative around baldness. Tariq and his two co-founders built a brand rooted in authenticity and confidence. Guided by the belief that healthy conflict leads to better decisions, the trio created a business culture that encourages open debate and collective ownership. From choosing sustainable aluminium packaging over cheaper plastic to learning sophisticated growth metrics such as Lifetime Value and Customer Acquisition Cost, Tariq’s story is one of purpose meeting performance.

Uzma Aitqad – The Change Catalyst
Uzma founded Magna People Change Consulting to address one of the biggest causes of failure in transformation: people and culture. She believes 70% of change initiatives fail because organisations focus on systems, not adoption. Her approach combines practical frameworks with empathy, helping leaders move from “doers” to influencers who inspire engagement. For Uzma, success means ensuring every change is understood, embraced and sustained.

 

Key Lessons for Business Owners

  • Mission before product – purpose drives growth.
  • Culture determines success – people need to believe in the vision.
  • Healthy conflict creates better decisions.
  • Adoption is the measure of real change.
  • Structure and consistency enable sustainable scale.

 

Community or Culture – The Real Advantage

Tariq demonstrates how authenticity and purpose can build powerful customer loyalty. Uzma shows that without internal engagement, even the best strategy will struggle to succeed. Their journeys highlight that scaling a business is about balance – between external brand identity and internal leadership strength.

 

Final Thoughts

Tariq and Uzma remind us that scaling is both a mindset and a mission. Success is not just about what you build, but who grows with you along the way.

🎙️ This episode was created with artificial intelligence as part of our ScaleUp Radio.

 

Listen and Learn More

🎧 Listen to the full interviews on ScaleUp Radio:
https://directory.libsyn.com/shows/view/id/scaleupradio

📅 Book a call with Kevin Brent to discuss your scaling journey:
https://c.bizsmart.co.uk/widget/bookings/kb-30