405 Cooling Water Innovation: Harnessing Wastewater for Sustainability
Release Date: 01/31/2025
431 Legionella Awareness Month Kickoff!
Scaling UP! H2O
Are You Ready to Talk About Legionella? Every August, we dedicate an entire month to a topic that touches public health, liability, and the core of what water treaters do — yet it’s still misunderstood by many: Legionella. In this episode, Trace Blackmore kicks off Legionella Awareness Month by returning to the basics. Where did Legionella get its name? What makes it dangerous? And why is there still confusion between a water treatment program and a water management plan? Tracing It Back: History, Misconceptions, and Missed Conversations Trace opens with the 1976...
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430 PFAS Regulations and Technologies with Brian Liotta
Scaling UP! H2O
“The winning combination will include not just removal—but real destruction of PFAS.” - Brian Liotta PFAS: The Invisible Challenge Reshaping Water Treatment PFAS chemicals are everywhere—from consumer products to our bloodstream. But as regulations tighten, water treatment professionals must now evolve faster than ever. In this episode of Scaling UP! H2O, host Trace Blackmore speaks with , Director of Marketing and Product Development at , about the shifting regulatory landscape and the advanced technologies being developed to monitor, remove, and destroy PFAS compounds. ...
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429 The Life and Career of Jim Lukanich
Scaling UP! H2O
“You can’t learn it all in one year. You can’t even learn it all in ten.” That single statement from Jim Lukanich captures the spirit of this unforgettable episode. Returning to the for the first time since Episode 10, joins host to reflect on a remarkable 44-year career in the water treatment industry. From his early days at U.S. Steel to leading technical innovation at Buckman Laboratories, ChemCal, U.S. Water, and Kurita, Jim has been a force for mentorship, learning, and raising the bar in technical excellence. Building a Career, One Problem at a Time Jim...
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428 Innovations in Water Treatment with Dr. Jasbir Gill
Scaling UP! H2O
What happens when a nuclear chemist pivots into industrial water treatment? In this episode, host Trace Blackmore is joined by , President at Water Energy Solutions Inc, whose career spans five decades of breakthrough innovations in water chemistry and sustainability. From developing predictive modeling systems to creating new polymer standards, Dr. Gill shares how scientific rigor and practical experience came together to shape tools still used today. “We were not just saving water—we were calculating the true cost of energy and environmental impact.” From Nuclear Chemistry to...
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427 July 4th! Entrepreneurship, Water Wells, and the Spirit of Liberty
Scaling UP! H2O
“Give Me Liberty or Give Me Death!” - Patrick Henry Honoring Innovation, Freedom, and Small Business on the 4th of July In this special Independence Day episode of Scaling UP! H2O, host Trace Blackmore brings you a rich blend of patriotism, professional insight, and entrepreneurial spirit. Opening with reflections on July 4th traditions—from fireworks to parades—Trace sets the stage for a compelling conversation with Jack Clark, Owner and Founder of 180 Water. As the water industry faces growing demand and generational turnover, Jack offers a bold solution: a replicable...
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426 Sustaining Success: Tom Hutchison on Leading Through Generational Change
Scaling UP! H2O
In this episode, Trace Blackmore welcomes back , Chairman of the Board, , to reflect on what it really takes to step out of day-to-day leadership—and do it well. As a multi-decade leader in water treatment, Tom shares the personal, professional, and organizational insights that shaped his transition from CEO to chairman and what it means to lead a business into its next generation. From early succession conversations to the unspoken anxieties of staff, Hutch offers a rare look behind the curtain of legacy-building in industrial water treatment. And as private equity plays a growing...
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425 Smart Technology in Water Treatment with Kevin Kuhne
Scaling UP! H2O
“You don't have to transition your entire business. You just need to start. Small beginnings are okay.” Revolutionizing Water Treatment Through Smart Tech In this episode of Scaling UP! H2O, host Trace Blackmore welcomes , Founder and President of , for a deep-dive conversation on the emerging role of smart technology and artificial intelligence in water treatment. With decades of experience leading tech-driven innovation, Kevin unpacks how intelligent systems, edge computing, and real-time data processing are reshaping operations in the field—from cooling towers to...
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424 Chlorine Dioxide Insights with Greg Simpson
Scaling UP! H2O
A Lifelong Exploration into Chlorine Dioxide In this episode of Scaling UP! H2O, Trace Blackmore welcomes Greg D. Simpson, a recognized authority on chlorine dioxide and a long-time researcher, writer, and technologist in the industrial water treatment space. With decades of hands-on experience and a personal archive of thousands of technical papers, Greg brings unmatched depth to this essential conversation. From Field Trials to File Cabinets Greg takes us through his early career, from being tasked to explore chlorine dioxide as an alternative disinfectant on the...
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423 Pushing the Boundaries: Jacob Deak on Innovating Water Treatment Systems
Scaling UP! H2O
In this episode of Scaling UP! H2O, host Trace Blackmore interviews , Marketing & Inside Sales Director at , for a deep dive into how innovation is born—not in labs, but in the field. Jake shares the story of Pyxis Lab’s rapid evolution from a lean, hands-on team to an industry leader in developing smart, user-informed water treatment technology. Building Solutions from Real-World Problems Jake Deak's journey began during the pandemic, stepping into a role shaped by both legacy and urgency. Working closely with his father and the Pyxis team, he reveals how their approach...
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422 Inside the Association of Water Technologies with John Caloritis
Scaling UP! H2O
In this milestone episode, host Trace Blackmore welcomes of and current President of the . Together, they explore the strategic evolution of AWT and announce an exciting new partnership that officially makes Scaling UP! H2O the association's podcast partner. This conversation is a rare behind-the-scenes look into how AWT operates, from board decisions to training initiatives, and what the future holds for water treatment professionals who want to lead, grow, and make an impact. Behind the Boardroom: How AWT Operates at the Top John Caloritis gives a full picture of how the...
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In this episode of Scaling UP! H2O podcast, host Trace Blackmore dives into a conversation with Juan Meneses, District Manager at Nalco Water, An Ecolab Company to explore a groundbreaking innovation in industrial water treatment. Discover how Juan and his team harnessed treated wastewater to transform cooling tower systems, achieving a remarkable $4 million reduction in operational costs while championing sustainability. This episode highlights the challenges, strategies, and ultimate success of using treated sewage effluent—a game-changer for industries navigating water scarcity and operational efficiency.
What You’ll Learn in This Episode
The Steps to Integrating Treated Wastewater into Cooling Tower Systems
Discover how Juan Meneses and his team approached the integration of treated sewage effluent into a refinery’s cooling tower system. Learn about the initial assessments of water quality, the detailed planning process, and the role of collaboration between industry experts and stakeholders in ensuring a seamless transition. From analyzing water chemistry to implementing treatment solutions, this episode walks you through every critical step.
How to Overcome Challenges Like Biofouling, Corrosion, and Scaling
Integrating wastewater into industrial systems is no easy task. Juan Meneses shares the real-world obstacles his team encountered, such as high organic content, ammonia levels, and variations in water quality. Hear about the innovative strategies they used to combat biofilm formation, prevent corrosion caused by harsh chemicals, and minimize scale buildup—all while maintaining system reliability and efficiency.
The Pivotal Role of Automation in Water Quality Management
Learn how advanced monitoring systems and real-time data collection were game changers in this project. Juan explains the importance of automated sensors in detecting water quality fluctuations, adjusting chemical dosages, and ensuring that all parameters remained within operational limits. This segment highlights how technology can simplify complex processes and prevent costly errors.
Real-World Examples of Achieving Sustainability Goals and Operational Excellence
This case study is a testament to the power of innovation in addressing both environmental and business challenges. Juan outlines how his team’s efforts not only reduced freshwater usage and wastewater discharge but also saved the refinery $4 million in operational costs. This section offers practical insights into balancing sustainability objectives with financial performance, showcasing what’s possible with a forward-thinking approach.
This episode demonstrates how innovative water reuse strategies can align cost savings, operational reliability, and environmental stewardship.
Stay engaged, keep learning, and continue scaling up your knowledge!
Timestamps
05:07 - Upcoming Events for Water Treatment Professionals
09:23 - Interview with Juan Meneses, District Manager from NalCo Water
15:18 – About the case study: using treated wastewater in cooling towers
20:32 – Automation and Innovation in Water Treatment
33:05 – Lesson learned and reflections from the project
42:42 – Water You Know with James McDonald
Connect with Juan Meneses
Phone: 337.309.9619
Email: [email protected]
Website: Reinventing the Way Water is Managed | Nalco Water
LinkedIn: Juan A. Meneses | LinkedIn
Click HERE to Download Episode's Discussion Guide
Guest Resources Mentioned
IWC (International Water Conference)
Freakonomics Radio Podcast
Today, Explained Podcast
CH 1979 Innovation Synergies Enable Reliable Wastewater Reuse in Cooling Towers At 4 million Lower TCO paper
Good Profit: How Creating Value for Others Built One Of The World’s Most Successful Company by Charles Koch
Crucial Conversations Tools for Talking When Stakes Are High, Second Edition: Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler
The 4 Disciplines of Execution: Achieving Your Wildly Important Goals by Sean Covey (Author), Chris McChesney (Author), Jim Huling (Author)
Scaling UP! H2O Resources Mentioned
AWT (Association of Water Technologies)
Scaling UP! H2O Academy video courses
Submit a Show Idea
The Rising Tide Mastermind
The 12 Week Year: Get More Done in 12 Weeks than Others Do in 12 Months
164 The One With Chris McChesney
Water You Know with James McDonald
Question: What do you call sections in a water system with low or no flow due to system design and/or operation?
2025 Events for Water Professionals
Check out our Scaling UP! H2O Events Calendar where we’ve listed every event Water Treaters should be aware of by clicking HERE.
