Libsyn Directory

432 Water Management Plans: Evolving Standards and Best Practices with Matt Freije

Release Date: 08/08/2025

455 Mentors, Mindset, and the CWT: Owning Your Water Career with Nella Fergusson

Scaling UP! H2O

“So one thing I never do is try to start giving remediation or advice before I truly have understood and diagnosed the problem.” Mentorship and certifications don’t replace experience—but they can accelerate it when paired with the right mindset and a disciplined approach to learning. (District Manager, Southern California, ), lays out what “growing up” in industrial water treatment actually looks like: repeated exposure to real problems, strong diagnostic habits, and a willingness to keep learning long after year one. Learning that keeps...

454 Water Recycling, Innovation, and Industry Wisdom with Dr. Kelle Zeiher

Scaling UP! H2O

Industrial cooling is one of the biggest levers industrial facilities can pull on water use—and it’s getting harder to ignore as data centers and other high-heat operations grow. Returning guest (Project Manager at ) breaks down what water reuse looks like when you move past slogans and into the realities of pretreatment, concentrate management, footprint, and cost. Cooling water reuse: the scale of the opportunity Dr. Zeiher reframes “drought” beyond rainfall, emphasizing aquifer recharge and the limits of focusing only on household restrictions. She...

453 Water Risk, Governance, and Community Engagement with Dr. Annette Davison

Scaling UP! H2O

Industrial water professionals sit at the intersection of risk, regulation, and community trust. In this episode, (“the water risk doctor”) joins Trace Blackmore to show how disciplined governance, clear supply chain thinking, and community engagement can turn fragmented water systems into coherent, defensible risk management frameworks. Water risk from source to customer Annette starts with a simple question most customers never ask: “Where’s your water coming from?” She walks through a conceptual supply chain from source to end point—collection, transfer, treatment,...

452 UV Innovation and Whole-Building Water Safety with Ron Blutrich

Scaling UP! H2O

Entamoeba histolytica nearly ended Ron Blutrich’s scientific career. Instead, it pushed him to rethink how we protect people in multi-family buildings, senior facilities, and dense urban centers from invisible microbiological risks in their drinking water. In this episode, he joins host Trace Blackmore to unpack what whole-building UV can (and can’t) do for Legionella, biofilm, and real-world water safety. When One Bad Cup of Water Redefines a Career In the middle of his PhD in molecular genetics, Ron drank from an under-sink reverse osmosis tap at an Airbnb and...

451 Building a Culture of Innovation and Customer Service with Frank Lecrone

Scaling UP! H2O

What happens when you build a company around one niche, listen obsessively to customers, and never stop improving? In this episode, host Trace Blackmore finally sits down for a full-length conversation with , Founder, President, and CEO of . What started in a small 60' x 60' space in Hanover, Pennsylvania, with three employees, maxed-out credit cards, and endless Staples runs has grown into a 300+-person organization serving industrial water professionals around the world. Frank shares how AquaPhoenix became “the booth everyone wants to be next to” at...

450 Wastewater Advocacy and Innovation with Robin Deal

Scaling UP! H2O

“The More You Know” - Robin Deal A million-gallon-a-day perspective, distilled into actionable steps. , AquaPure Product Manager at unpacks how seasoned pros can squeeze more performance—and less sludge—out of industrial wastewater systems without compromising compliance or plant uptime. From “clear water in a jar” to stable discharge in the field Robin details a practical jar-testing workflow: start from upstream processes, target pH using hydroxide/sulfide solubility curves, choose the right coagulant (aluminum, iron, calcium, lanthanum, or organics),...

449 Michael Bourgeois on AWT Partnerships and Professional Growth

Scaling UP! H2O

Get stuck in – Michael Bourgeois, CWT How do standards get written in ways that working water treaters can actually meet? In this conversation, AWT Past President, current Related Trade Organization (RTO) Committee Chair, and Chemco Products Company Operations Manager, , explains how AWT’s liaisons collaborate with peer organizations, so guidance reflects field reality—operations, risk, and achievable compliance. From Field Bags to Board Rooms: Why RTOs Matter Bourgeois outlines the purpose of AWT’s RTO structure: volunteer liaisons track and influence work at groups...

448 2025 Halloween Special

Scaling UP! H2O

Holidays don’t usually line up with release day—but this year they did. In this Halloween special, Trace uses the horror-movie trope of the “scary boiler room” to deliver practical, field-tested reminders for safer sampling, clearer thinking, and better decisions in high-heat, low-light spaces. Boiler Rooms, Myths, and Real Risks From Nightmare on Elm Street to Tower of Terror, pop culture loves dim steam, tight corridors, and clangy pipe-labyrinths. Trace contrasts that imagery with what matters to pros: light, ventilation, a stable work surface, and time for...

447 Unlocking Team Potential with Culture Index with Randi Fargen

Scaling UP! H2O

Hiring in industrial water is slow, specialized, and expensive to get wrong. In this conversation, executive advisor explains how a two-question, 5–7 minute Culture Index survey becomes an ongoing management and coaching system—not just a hiring screen—so owners cut turnover risk, speed onboarding, and improve day-to-day communication. From “assessment fatigue” to a usable language Most teams dread long assessments. This survey takes minutes and measures four primary traits—autonomy, sociability, pace/patience, conformity—plus three...

446 Leveraging the Culture Index for Business Success with Danielle Scimeca and Conor Parrish

Scaling UP! H2O

How do you make “right person, right seat” a repeatable system—not a hope? ’s (President) and returning guest (Chief Growth Officer) share how the Culture Index became a decisive tool for coaching, hiring, and a company-wide restructure. If you lead field service, customer service, or operations in industrial water, this conversation offers practical patterns you can apply the next time a role feels misaligned or a 1:1 stall on surface-level updates. From intuition to instrumentation Trace opens with the origin story and quickly moves to why Danielle and Conor adopted...

More Episodes

"Just because you have a water management plan doesn’t mean it’s working."

That’s the hard truth Matt Freije, founder and CEO of HC Info, delivers in this episode of Scaling UP! H2O. As the architect behind LAMPS — a leading cloud-based platform for water management programs — Matt joins Trace Blackmore to explore the critical evolution of water safety, compliance standards, and real-world implementation challenges facing facilities in 2025.

Beyond the Binder: Water Management Plans That Actually Work

In an era of heightened awareness and shifting regulations, simply checking the compliance box is no longer enough. Matt walks us through the CDC data and ASHRAE findings that make a strong case for active, ongoing water management — not just documentation. Drawing from recent outbreak investigations, he explains why implementation, not content, is often the root failure.

Trace and Matt discuss the widespread misconception that water management plans guarantee zero Legionella. They also address the real barriers preventing facilities from taking action — from budget limitations to internal roadblocks — and what water professionals can do to influence smarter, risk-based decisions.

Regulatory Pressure, AI Integration, and What’s Coming Next

With ASHRAE 514, AAMI ST108, and ASSE 12080 gaining ground, the water industry is seeing increased scrutiny, especially in healthcare and hospitality facilities. Matt outlines how these evolving standards are transforming expectations and forcing a shift in accountability.

The conversation takes a forward-looking turn as they explore the power of AI and aggregated analytics to optimize pathogen control. With 10,000 buildings in the LAMPS system, HC Info is preparing to offer data that could shape public health outcomes nationwide — a move that could redefine how we benchmark performance and interpret Legionella test data at scale.

Culture, Purpose, and Long-Term Vision

As a mechanical engineer with an epidemiology background, Matt also reflects on the human side of leadership — from building a values-driven team to embracing his faith as a cornerstone of decision-making. His message for water treaters is clear: “Either do it well or don’t do it.”

For facilities leaders, his advice is to stop fearing complexity and start leveraging the tools available — because water management done right can improve not just compliance, but health outcomes, asset longevity, and operational resilience.

Conclusion

This episode is a masterclass in how to future-proof your water safety strategy. With actionable insights, emerging technologies, and a clear call to accountability, Matt Freije reminds us that smart water management is both a technical responsibility and a moral imperative.

Listen to the full conversation to understand how new standards, digital tools, and intentional leadership are shaping the future of water safety.

Stay engaged, keep learning, and continue scaling up your knowledge!

Timestamps

04:50 – Trace reflects on feedback from listeners who learned the origins of Legionella and how re-telling important stories is essential in water treatment education

06:49 - Upcoming Events for Water Treatment Professionals

12:44 – Water You Know with James McDonald

14:14 – Introduction with Matt Freije returning guest

15:46 – Biggest Challenges in Water Management Plans Today

19:47 – Regulatory Evolution: ASHRAE 514, ASC 12080, and Joint Commission Inspections

44:14 – The Document is Not the Plan: Why Systems Must Be Implemented

48:08 – Impact and Adoption: Why Water Management Plans Truly Matter

Quotes

“Either do it well, or don’t do it. A half-hearted water management plan can do more harm than good.”

“Most facilities still don’t have a water management plan — and many don’t even know what one is.”

“Just because you had the conversation once doesn’t mean it stuck. With Legionella, repeating the important things is critical.”

“Analytics should make the problem obvious — you shouldn’t need a PhD to interpret what your water data is telling you.”