MYB072: Mastering 2025 – Strategies for Economic Resilience and Effective Team Building
Release Date: 12/19/2024
MYB097: How to Create a Simple Lead Magnet That Actually Wins You More Customers
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin pull back the curtain on one of the most overlooked marketing tools for small businesses: the lead magnet. If your website isn’t collecting leads, or your lead magnet is sitting in a folder doing nothing, this is the episode for you. Ben and David break down what a lead magnet really is, why it matters, and how to create one that does more than gather email addresses. It builds relationships and leads to real sales conversations. They also dive into the common mistakes businesses make with lead magnets, how to...
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MYB096: You’ve Got Leads. So Why Aren’t You Making More Sales?
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin unpack why most sales teams find it hard to convert. It often comes down to one thing: they don’t have a clear, buyer-focused sales process in place. Ben and David share the seven essential steps every sales process needs, with practical stories from their own experience. From snapper fishing (yes, really) to DISC profiling, automation, and handling objections, they explain how to make selling less awkward and far more effective. Whether you're doing the selling yourself or managing a growing team, this episode...
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MYB095: Stop Losing Leads: Why Every Small Business Needs a CRM
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into why every business—big or small—needs a CRM (Customer Relationship Management) system.If you’re still using sticky notes, spreadsheets, or trying to remember everything yourself, this episode’s for you. From their early days juggling paper lead sheets and Access databases, to the power of today’s automated, all-in-one systems, they share how a CRM stops leads from falling through the cracks, keeps your team on the same page, and frees you up to actually run your business, not just chase...
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MYB094: How to Tell If Your Business Is Actually Making Progress (Not Just Keeping Busy)
Max Your Business
In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin explore one of the biggest challenges for business owners: how to measure real progress, not just busyness. It’s easy to get caught up in the day-to-day, but are you truly building a business that gives you more money and more time, or have things ended up a bit different than you’d hoped? Ben and David break down the blind spots that keep business owners from moving forward, share stories from clients who’ve turned things around, and offer practical tools for getting clarity on where you’re at and...
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MYB093: Planning the Year Ahead? Don’t Miss These 5 Key Steps
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into a timely topic: getting your plan together for the new financial year. Whether you’re scrambling to close out June or already looking ahead, this episode gives you a practical framework to reset, refocus, and get results. If you’ve ever found yourself saying “Where did the year go?” or if your business plan is still sitting in your head instead of on paper, this episode is for you. Ben and David break down why planning doesn’t need to be complicated—and how keeping it simple is the key to...
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MYB092: How to Stop Discounting and Start Making Real Profit
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin tackle a challenge that hits home for so many business owners: You’re making sales… but where’s the profit? If you’ve ever looked at your revenue and wondered why there’s nothing left over at the end of the month, this episode is for you. Ben and David break down the real reasons why businesses stay busy but broke and what to do about it. From silent cost creep to outdated pricing and the dangerous mindset of discounting, Ben and David will help you uncover the financial leaks and get back on track to...
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MYB091: The Mindset Formula Every Business Owner Needs to Know
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin dive into the real game-changer in business—what’s happening between your ears. They’re talking mindset, beliefs, and how your internal dialogue directly shapes your outcomes. Whether you’re stressed out, stuck in scarcity thinking, or just feel like your business is plateauing, this episode cuts through the fluff and shows you how to shift your thinking to unlock better results. Ben and David unpack the powerful formula E + R = O (Events + Response = Outcome), how stress is self-created, and why...
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MYB090: Building a Real Team vs. Just Hiring People
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin get real about one of the most common business complaints: “It’s hard to find good people.” But is it really a people problem or a leadership one? If you’ve ever hired someone who didn’t work out, struggled to keep staff accountable, or found yourself doing everything because “it’s easier that way,” this episode is a must-listen. Ben and David unpack why most small businesses don’t have teams—they have groups of people—and how to fix that. From sports analogies to real hiring mistakes, they...
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MYB089: Should You Be Using AI in Your Business?
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin explore how artificial intelligence (AI) is changing the way business owners work, plan, and grow. If you’re picturing robots or complex coding, think again. This is about simple, practical uses that save time, reduce admin, and help you make better decisions. From writing emails and analysing financials, to handling job applications and quoting systems, AI is now a real, affordable tool for small businesses. Ben and David break down the possibilities and share examples from their own clients (and lives) to show...
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MYB088: How to Get Your Customers Spending More (Without Being Salesy)
Max Your Business
In this episode of the Max Your Business Podcast, Ben Fewtrell and David Carlin break down one of the easiest, most overlooked ways to grow your revenue—getting your customers to spend more, without resorting to hard-selling or gimmicks. From supermarkets to service-based businesses, the strategies shared in this episode apply to any industry. Whether it’s bundling products, using checklists, or simply asking the right questions at the right time, Ben and David unpack real-world tactics you can implement straight away. If you’ve been focused on getting more customers, this episode will...
info_outlineIn this final episode of the year, Max Your Business Podcast hosts Ben Fewtrell and David Carlin guide us through a proactive discussion on preparing and thriving in the coming year. As 2024 comes to a close, it's the perfect time for reflection and forward planning, and that's exactly what we delve into in this insightful episode.
Whether you're a seasoned business owner or just starting out, Ben and David share valuable strategies to help you navigate the uncertainties of the economic landscape and leverage your time, team, and financial resources more effectively. They explore the importance of creating a compelling work environment to attract top talent and discuss the benefits of strategic planning to ensure you're not only surviving but thriving in 2025.
Listeners will gain practical advice on mastering delegation and the significance of having a solid plan. Join us as we wrap up the year and set the stage for a prosperous 2025. Reflect on your challenges, take decisive action, and remember, those who plan – prosper!
Episode Highlights:
0:00 – Introduction to the Max Your Business Podcast
2:58 – Reflecting on the year’s changes and the acceleration of time 11:33 – Discussing economic impacts and strategic planning
15:54 – The value of delegation and efficient time management
27:42 – Building a strong team and the challenges of recruitment
34:22 – How to use social media and marketing for effective recruitment
37:31 – Setting actionable goals for 2025
39:32 – What to expect when the podcast returns next year
Key Takeaways:
Embrace Planning: Early and strategic planning is crucial to navigating economic challenges and setting a course for success.
Master Delegation: Freeing up your time by delegating effectively allows for better focus on growth and innovation.
Invest in People: Building a strong team through thoughtful recruitment and retention strategies is essential for business resilience.
Stay Proactive: Preparing for economic fluctuations with solid financial and business planning can safeguard your business’s future.
Tune in to this insightful episode to gear up for a successful 2025. Don’t forget to subscribe for more valuable business tips and join us when we return next year!